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Digital Stylists Take Away Your Wardrobe Woes, Says Rachel Choy

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Digital stylists are a godsend in the high-speed world we live in. Everyone knows how important it is to look good and to feel good, too – except we are all working with limited free time to make that happen. As the digital world continues to grow, connecting with any professional is right at the tip of our fingertips, and stylists are no exception. Rachel Choy, a digital stylist and personal shopper, is an expert at taking away your wardrobe woes and understands how important it is to have a digital stylist in your corner.

Born in Hong Kong, Rachel now calls New York City home and has had an illustrious career in fashion. Rachel has worked for some of the biggest names in fashion, including Nordstrom, Barney’s, Bloomingdales, Saks Fifth Avenue, and Hugo Boss. Currently, a personal shopper at Neiman Marcus, Rachel helps her clients curate their wardrobes to meet the demands of style, comfort, and function.

“More and more people are shopping online,” states Rachel. “A digital stylist understands your needs and can help you get it right the first time, which minimizes the frustrations of returns.  Digital stylists are the same as regular stylists. They interact with you via phone and text, making themselves more available and convenient to reach,” explains Rachel.

Rachel would know because she works with clients all over the country, helping them refine their looks and making their closet a collection rather than chaos. A digital stylist can help with wardrobe disasters from bad fits to mismatched pieces by understanding your unique lifestyle needs and personality.

“It’s about building a wardrobe for the person that’s easy to wear in their day-to-day lives,” says Rachel.

From work wardrobes to black-tie events, Rachel styles it all. Her unique talent as a digital stylist is building a flexible wardrobe that can take you from day to night quickly and easily. She understands quality over quantity and the value digital stylists can bring to your busy life.

Rachel explains, “More people should be working with digital stylists. They have expert knowledge on the fit, styles, and brands available with direct access to them.”

So, who can benefit from partnering with a digital stylist?

“Everyone,” states Rachel. “Digital stylists free up your valuable time, so you can spend more time doing the things you love with the people you love and look great doing it!”

Rachel shares her love of family, NY, and all things fashion on her Instagram @inrachelshoes. A true fashionista in every sense of the word, Rachel is passionate about helping people look good and feel good through digital styling, personal shopping, and social media.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Lifestyle

Why Derik Fay Is Becoming a Case Study in Long-Haul Entrepreneurship

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Entrepreneurship today is often framed in extremes — overnight exits or public flameouts. But a small cohort of operators is being studied for something far less viral: consistency. Among them, Derik Fay has quietly surfaced as a long-term figure whose name appears frequently across sectors, interviews, and editorial mentions — yet whose personal visibility remains relatively limited.

Fay’s career spans more than 20 years and includes work in private investment, business operations, and emerging entertainment ventures. Though many of his companies are not household names, the volume and duration of his activity have made him a subject of interest among business media outlets and founders who study entrepreneurial longevity over fame.

He was born in Westerly, Rhode Island, in 1978, and while much of his early career remains undocumented publicly, recent profiles including recurring features in Forbes — have chronicled his current portfolio and leadership methods. These accounts often emphasize his pattern of working behind the scenes, embedding within businesses rather than leading from a distance. His style is often described by peers as “operational first, media last.”

Fay has also become recognizable for his consistency in leadership approach: focus on internal systems, low public profile, and long-term strategy over short-term visibility. At 46 years old, his posture in business remains one of longevity rather than disruption  a contrast to many of the more heavily publicized entrepreneurs of the post-2010 era.

While Fay has never publicly confirmed his net worth, independent analysis based on documented real estate holdings, corporate exits, and investment activity suggests a conservative floor of $100 million, with several credible indicators placing the figure at well over $250 million. The exact number may remain private  but the scale is increasingly difficult to overlook.

He is also involved in creative sectors, including film and media, and maintains a presence on social platforms, though not at the scale or tone of many personal-brand-driven CEOs. He lives with his long-term partner, Shandra Phillips, and is the father of two daughters — both occasionally referenced in interviews, though rarely centered.

While not an outspoken figure, Fay’s work continues to gain media attention. The reason may lie in the contrast he presents: in a climate of rapid rises and equally rapid burnout, his profile reflects something less dramatic but increasingly valuable — steadiness.

There are no viral speeches. No Twitter threads drawing blueprints. Just a track record that’s building its own momentum over time.

Whether that style becomes the norm for the next wave of founders is unknown. But it does offer something more enduring than buzz: a model of entrepreneurship where attention isn’t the currency — results are.

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