Lifestyle
How Beauty Industry Icon Ani Goulayan Paved The Industry And Created Her New Makeup Line, Vanity Makeup Cosmetics

Meet Ani Goulayan– AKA @vanitymakeup– the down-to-earth instagram influencer and self-made #bosslady that has helped paved the way of the immeasurably influential modern-day beauty industry. Her internet success has geared her to not only open a makeup academy of her own in Los Angeles, but it’s also given her the foundation to become the recent founder and creator of a cruelty-free and fully-inclusive cosmetics line named Vanity Makeup Cosmetics.
Goulayan’s very first makeup gigs as a late teen consisted of photoshoots she’d work on for free in exchange for prints to add to her portfolio. Shortly after, she landed her first salon job in which her makeup career began to take its course. At first intimidated by the intensity of the industry, she began to feel that perhaps makeup wasn’t going to be a part of her long-term career. But when she joined her second salon job and took advantage of an unseen opportunity, her life changed forever.
Instagram had just started gaining popularity, which gave the 20-year-old the brilliant idea to use the platform as a digital portfolio. Her posts consisted of makeup looks she’d create at home and 15-second videos of the looks she’d give her clients at the salon. It didn’t take long for her talents to take the social channel by storm and go viral. Posts of her dramatic eyeshadow creations constantly gained enough popularity to be featured on the “popular page”, now known as the application’s Explore page. Back in the day, the posts chosen by the algorithm remained on the app’s highlighted tab for 24 hours, susceptible to hundreds of thousands of viewers a day.
“Every time I landed on the popular page, I’d gain two to three thousand followers,” the makeup icon shared. “That inspired me to create consistently so I could post everyday. I’d say 9 out of 10 times, my work would land on the popular page, so I was constantly going viral… There was a point where I was growing forty to fifty thousand followers on my page a month. It was absolutely insane.”
Over the last 9 years, the hard-working beauty influencer has grown over 1.3 million followers on Instagram. Back in 2012, the beauty industry was nowhere near the digital monster it is today. And despite not having any guidance or precedent to follow, it was the perfect moment for the young artist to make a breakthrough on the social platform.
Although her journey to success has been anything but easy, Goulayan says she’s thankful for the hardships in her life that have gotten her to where she is today. “A lot of people would look at me when I was younger and think I would only be doing makeup because I wasn’t capable or smart enough to do anything else. They’d look down on me and ask if I was doing badly in school, or they’d simply just make me feel bad for choosing makeup as a full-time career as opposed to like, a business degree,” she says. “But once everyone started seeing how much money I was making, they couldn’t believe it. And once the beauty industry became a trend, those people started using my content as a resource.”
Followers began to learn how to recreate Goulayan’s looks by following step-by-step video tutorials she’d post on her page. But even with that, hundreds of local followers would continuously request the influencer to teach in-person makeup lessons. Initially, she hosted 20-40 student classes at the salon she worked at. But as her followers grew, so did her client base, and it wasn’t long before she found herself selling out a 120-student masterclass in downtown Los Angeles. Seeing a clear business opportunity at hand, the artist then proceeded to opening up her own studio and makeup academy in 2016 called Vanity Makeup School.
Aside from being one of the first beauty gurus to go viral, Goulayan was also one of the very first artists to showcase and explain the process of ‘contouring’ online. It only made sense that, once she launched her long awaited makeup brand, the first product she’d release would consist of a custom-formulated contour palette. After almost two years of production, Vanity Makeup Cosmetics launched in February 2020 with the Sculpt & Glow Contour Palette.
“When I had just started out, I used to say to myself, ‘imagine what it would be like if I could make my own makeup’. I never in my wildest dreams thought that I’d have the opportunity to do half of the things I’ve done in my life, let alone make that dream a reality,” the creator said. “I could say I’ve been really lucky, but that’s not really true. I know my hard work is what has made all this happen for me, and I’m grateful I have a tough personality and I never let anybody’s negativity get in my way.”
Vanity Makeup Cosmetics is set out to launch two more exclusive products by the end of 2021, which you can follow along at @vanitymakeupcosmetics on Instagram. The #bosslady also admits she has a secret project up her sleeve, which she plans on releasing by Summer 2021. When asked if she ever plans on taking a break, she said, “discomfort and struggle are what keep me alive… I’m never satisfied staying still, it’s not in me.” If she’s already conquered the beauty industry before the age of 30, we can’t wait to see what she does in the next 10 years.
Lifestyle
Unlocking the Vault: Finding the Best Bonuses from the Most Trusted Casino Providers

The online gambling world is like a treasure trove, full of riches waiting to be unlocked by savvy players. But with so many casino providers offering enticing bonuses, it can be overwhelming to sift through them all to find the gems. That’s where BonusFinder comes in – a swashbuckling crew of experts on a quest to help players unlock the vault of the best bonuses from the most trusted casino providers.
Led by the fearless Riku Vihreäsaari, a professional poker player and gambling expert, BonusFinder sets sail to discover the most reputable casino providers worldwide. With their extensive knowledge of the online gambling industry and years of experience, they know how to separate real treasure from fool’s gold.
But finding the best bonuses is only half the battle – BonusFinder is dedicated to helping players make the most of their newfound riches. With their in-depth reviews of each provider, players can learn everything from payment methods to payout times and beyond. And with their expert analysis of each bonus offer, players can be sure they’re getting the most bang for their buck.
So, whether you’re a seasoned player or a newcomer to online gambling, BonusFinder is the crew you want as you navigate the choppy waters of casino bonuses. With their unwavering commitment to legitimacy and trust, you can be sure that the treasures they help you discover will be worth their weight in gold. Set sail with BonusFinder today and unlock the vault to the best bonuses from the most trusted casino providers.
So, feel free to venture out and try new online casinos with the best bonuses. With BonusFinder, you can feel confident that you are playing with the most trusted providers in the industry. Take advantage of these bonuses and unlock the vault of online gaming possibilities.
Michael Jordan once said, “I can accept failure; everyone fails at something. But I can’t accept not trying.” Why not give it a try and unlock the vault of online gaming possibilities? With BonusFinder by your side, you can rest assured that you are playing with the best bonuses from the most trusted casino providers. So take a chance, and see what big winnings await you.
Here are four key takeaways from this article that readers can keep in mind:
- Take advantage of the bonuses: Online casinos offer various bonuses to attract new players and retain existing ones. By carefully researching and comparing these bonuses, players can maximize their value and get the most out of their online gambling experience.
- Look for reputable providers: With so many online casinos out there, it’s important to do your due diligence and choose a trustworthy and reliable provider. Look for casinos licensed and regulated by reputable authorities and with a solid reputation for fair play and timely payouts.
- Understand the terms and conditions: Before you sign up for a bonus or start playing at an online casino, ensure you understand the applicable terms and conditions. This includes things like wagering requirements, minimum deposits, and maximum payouts. By reading the fine print, you can avoid any unpleasant surprises.
- Keep it fun and responsible: Finally, it’s important to remember that online gambling should always be a fun pastime, not a way to make money or solve financial problems. Set a budget for yourself and stick to it, and only chase losses or bet what you can afford. With the right mindset and a little luck, online gambling can be a thrilling and rewarding experience.
As the famous gambling proverb goes, “The best bet you can make is on yourself.” By following these tips and taking a responsible approach to online gambling, players can unlock the vault of exciting bonuses and trusted providers and enjoy all the thrills and excitement that the world of online casinos has to offer.
-
Tech2 years ago
Effuel Reviews (2021) – Effuel ECO OBD2 Saves Fuel, and Reduce Gas Cost? Effuel Customer Reviews
-
Tech4 years ago
Bosch Power Tools India Launches ‘Cordless Matlab Bosch’ Campaign to Demonstrate the Power of Cordless
-
Lifestyle4 years ago
Catholic Cases App brings Church’s Moral Teachings to Androids and iPhones
-
Lifestyle2 years ago
East Side Hype x Billionaire Boys Club. Hottest New Streetwear Releases in Utah.
-
Tech4 years ago
Cloud Buyers & Investors to Profit in the Future
-
Lifestyle3 years ago
The Midas of Cosmetic Dermatology: Dr. Simon Ourian
-
Health4 years ago
CBDistillery Review: Is it a scam?
-
Entertainment4 years ago
Avengers Endgame now Available on 123Movies for Download & Streaming for Free