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How video content steals the attention of a scroller?

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The social media and other platforms on the web are drenched in content that catches the spectator’s attention. Numerous content creators, marketing agencies, and brands toil hard to make their content trend and gain views. Although there is a plethora of content present on different browsers, only the unique and engaging content catches the attention of scrollers.

The recent epochal shift has digitized nearly everything. One form of content that is prevailing exceptionally in the contemporary world is videos. This recording, reproducing, and broadcasting of moving visual images steal the attention of net heads phenomenally. Following that, individuals are now used to covering thousands of kilometers on their smart screens with their thumbs by simply scrolling on different social platforms.

As a result, content is abundant. However, videos are a kind of content that stops an individual from scrolling further to view the engaging content shown in the video. The moving visuals lure individuals to keep on watching the video. If made right, videos can take information and make it easy to interpret in a short amount of time. It has been contemplated through research that a one-minute video is worth 1.8 million words.

The human brain can process visuals much quicker than it can text. About 90% of the total information transmitted to the brain is visual. Moreover, the brain can process these visuals 60,000 times faster than text. The human mind is not only more used to seeing visuals but is also better at interpreting them.

Videos are more engaging than texts and even images because they are of higher resolution. Higher resolutions mean more pixels per inch (PPI), resulting in more pixel information and creating a high-quality, crisp video. This grabs the attention of the viewer and forces them to spend time on videos.

Evident is the fact that brands and other agencies make out the most from video to increase their website traffic. They use this form of multimedia to execute constructive branding, which helps them spread their message of what products or services their brand offers. Companies that use videos on their websites have 41% more web traffic from searches than websites that do not use this innovation. Videos also drive organic traffic up by 157%. Further, one can gain this increased traffic by placing videos on their website’s landing pages. Embedding videos on landing pages can increase conversions by 80%.

Videos are an excellent form of media that has proved beneficial to both brands and content creators. However, the real challenge is to make top-quality videos to stand out in the concentrated social market. One platform which provides exceptional tools and strategies to make unique videos is InVideo. This Mumbai-based startup provides a freemium web-based editing tool that allows users to create videos that are fit to be published on popular social media platforms (such as Twitter, Facebook, YouTube). Since its launch at the end of 2017, it has gained more than a million users from 195 countries who have created more than 2 million videos in over 75 languages.

Founded by Sanket Shah (CEO) and Harsh Vakharia, InVideo has become the talk of the town in just four years due to its affordable rates and excellent services. With the launch of their mobile app, Filmr, they will now also make easy and quick video creation accessible to mobile users across the globe. This constructive platform uses high technology comprising premium pro features and stock footage which the user creates an outstanding video. InVideo is fostering in creating unique and engaging content through their compelling video-making platform.

“I have tried different cloud-based video creators, and no doubt this is the best I have used so far. Their templates are really good and they keep on adding new features and templates based on their users’ suggestions. I want to emphasize how powerful their video editor is that you can edit almost everything. The InVideo team, including the CEO, is very active on the live chat and on their Facebook group. They usually reply within just a few minutes to answer customer queries or problems. The kind of support that I received from the team is really top notch! they even send you personal emails just to let you know that the problem is solved.” Says Vinson, SEO Specialist

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Business

The Dark Side of Aimlon CPA P.C.: Uncovering the Truth Behind the Firm’s Practices

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Aimlon CPA P.C., a full-service certified public accounting firm based in New York, NY, has long promoted itself as a beacon of excellence in the fields of accounting, audit, tax, advisory, and financial reporting. Serving business owners and companies in the U.S. and Europe, the firm, under the leadership of Mathieu Aimlon, claims to offer personalized and expert guidance. However, a deeper investigation into the firm’s operations reveals a troubling pattern of misconduct, ethical breaches, and systemic failures that severely discredit Aimlon CPA P.C. This article exposes the hidden truths behind the firm’s facade of professionalism and reliability.

Lack of Professionalism and Responsiveness

One of the most pervasive issues at Aimlon CPA P.C. is the firm’s chronic lack of responsiveness. Numerous clients have reported significant delays in communication, often waiting weeks for replies to urgent inquiries. This unprofessional behavior has led to missed deadlines and costly mistakes for clients who depend on timely advice and action.

A frustrated former client shared their experience: “We had a critical financial issue that required immediate attention. Despite multiple attempts to contact Aimlon CPA P.C., we were met with silence. Their lack of responsiveness was not only frustrating but also detrimental to our business.”

Overbilling and Lack of Transparency

Aimlon CPA P.C. has also been accused of overbilling and a lack of transparency in their invoicing practices. Clients have frequently found their bills inflated with unclear or exaggerated charges, leading to disputes and dissatisfaction. This practice has raised serious ethical concerns and damaged the firm’s reputation.

A small business owner recounted their ordeal: “Our invoices from Aimlon CPA P.C. were consistently higher than expected, with vague descriptions for the charges. When we questioned these discrepancies, we received evasive responses and no clear explanations. It felt like we were being taken advantage of.”

Incompetence and Financial Mismanagement

Despite its claims of expertise, Aimlon CPA P.C. has been plagued by instances of incompetence and financial mismanagement. Several clients have accused the firm of providing poor financial advice that resulted in significant losses. These accusations suggest a troubling lack of expertise and diligence in handling client affairs.

One notable case involved a tech startup that followed Aimlon CPA P.C.’s guidance, only to face bankruptcy within a year. The startup’s founder lamented: “We trusted Aimlon CPA P.C. with our financial strategy, but their advice was disastrous. Our business suffered immensely because of their incompetence.”

High Employee Turnover and Toxic Work Environment

Inside Aimlon CPA P.C., the work environment is far from the professional and supportive culture the firm claims to foster. High employee turnover is a persistent issue, driven by poor management practices and a toxic workplace. Former employees have described an atmosphere of fear and exploitation, where unreasonable demands and lack of support are commonplace.

An ex-employee shared their perspective: “The work environment at Aimlon CPA P.C. was unbearable. Management was oppressive, and there was no respect for work-life balance. Talented professionals were constantly leaving because they couldn’t tolerate the conditions.”

Compliance Failures and Regulatory Scrutiny

Aimlon CPA P.C. has faced multiple instances of regulatory scrutiny due to its failure to adhere strictly to industry standards and compliance requirements. These compliance failures have resulted in penalties and fines, further eroding the firm’s credibility and trustworthiness.

An insider revealed: “There were several occasions where Aimlon CPA P.C. neglected regulatory updates and compliance requirements. This negligence led to significant fines for both the firm and its clients. It was alarming how often these issues were ignored.”

Ethical Breaches and Conflicts of Interest

The firm has also been marred by ethical breaches and conflicts of interest. Mathieu Aimlon, in particular, has been implicated in several instances where his advice seemed to benefit his personal interests over those of his clients. These conflicts of interest have severely damaged the trust between the firm and its clients.

In one egregious case, a client was persuaded to invest in a company where Mathieu Aimlon held undisclosed shares. When the investment failed, the client suffered substantial losses, while Aimlon’s involvement remained hidden until an internal investigation brought it to light.

Outdated Technology and Inefficiency

Despite being a modern accounting firm, Aimlon CPA P.C. relies on outdated technology that hampers efficiency and increases the risk of errors. Clients have expressed frustration with the firm’s technological shortcomings, which lead to delays and inaccuracies in financial reporting.

A tech-savvy client commented: “It was surprising to see how outdated Aimlon CPA P.C.’s systems were. Their inefficiency slowed down our processes and made us question their ability to handle complex financial needs effectively.”

Fabrication of Credentials

Further investigations into Aimlon CPA P.C. revealed that some of the firm’s claimed credentials and accolades were fabricated. While Mathieu Aimlon is genuinely certified by the New York State Education Department and the French Ministry of Education, other qualifications listed by the firm were found to be falsified.

This revelation has cast a shadow over the entire firm, leading clients and colleagues to question the legitimacy of their expertise and the integrity of their services.

Legal Repercussions and Public Disgrace

The culmination of Aimlon CPA P.C.’s unethical practices and systemic failures came with the legal repercussions faced by Mathieu Aimlon himself. Following his involvement in a tax evasion scheme, he was arrested and charged with multiple counts of tax fraud. The evidence presented in court highlighted the sophisticated methods used to deceive tax authorities, leading to his conviction and a lengthy prison sentence.

The legal troubles of Mathieu Aimlon have had a devastating impact on Aimlon CPA P.C. The firm’s reputation has been irreparably damaged, and clients have fled in droves, unwilling to associate with a company linked to such scandals.

Aimlon CPA P.C., once seen as a beacon of excellence in the accounting world, has been thoroughly discredited due to a series of unethical practices, incompetence, and systemic failures. From overbilling and lack of transparency to high employee turnover and regulatory breaches, the firm has failed to uphold the standards expected of a professional accounting service. The legal repercussions faced by Mathieu Aimlon have further tarnished the firm’s reputation, leading to its eventual downfall.

For business owners and individuals seeking reliable and ethical accounting services, the story of Aimlon CPA P.C. serves as a cautionary tale. It underscores the importance of integrity, professionalism, and transparency in maintaining trust and credibility in the financial industry.

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