Interview With Lewis Schenk, Founder Of Fast Growing Digital Media Company
With the online entrepreneurial world becoming increasingly saturated, it is harder than ever to stand out. There are a number of different tools and strategies to position yourself in your own unique way, and entrepreneur Lewis Schenk knows just that. Lewis is the founder of Boost Media Agency, a fast-growing public relations and media company, who specialises in helping entrepreneurs and business owners get more exposure for their brand and outposition their competition. Lewis has worked with over 200 clients in the last 5 months alone, and here we take a sneak peak into his mind to learn more about what he does and how he’s been able to achieve what he has so far in 2020.
Thank you so much for doing this with us! What is your “backstory”?
Lewis: So I grew up in Canberra Australia, where I left at 19 years old to go to college in America on a golfing scholarship. I made a lot of great friends and a really strong network of connections over there. Long story short, I didn’t finish my 4 years of school over there – I ended up returning after 2 and a half years, only to spend two more years studying in Melbourne. I was playing on the elite amateur golf circuit throughout Australia and was looking to turn pro, but I fell out of love with the game. So instead I started an events company which operated Australia-wide, and also worked for another digital agency in the media and public relations space. It was at the start of 2020 where I took the plunge and poured all my energy into building my own public relations and media agency, and I haven’t looked back since.
What was your key driving force to become an entrepreneur?
Lewis: For me it was always about freedom. When I was in school I was stuck in the paradigm that going to university after school, then joining the workforce and working my life away was the only option. That always scared me a lot and it definitely motivated me to create a life I wanted to live – a life on my own terms. That definitely affected some of my decisions along the way.
What do you think makes your company stand out? Can you share a story?
Lewis: Yeah, so right when I started out I would do a lot of cold outreach on facebook – and anyway, I ended up getting on a call with one of the most interesting individuals who I’d ever met. Once he started listing off all the companies he ran and the millions of dollars he had made, I was quite nervous. None the less he was a great guy and we ended up doing some business together. Unfortunately due to my inexperience at the time, I made a huge mistake with some of the work – but I took ownership for that and gave him an extra month’s service for free. So to sum it up, myself and my team at Boost are dedicated to making sure all of our clients’ experience is a positive one. And also ensuring our communication is second to none.
What has been your favourite moment in business?
Lewis: I’m going to have to say the first ever deal that I closed. There is no better feeling when you make your first sale – I really think that this is when you have proven to yourself that what you want to do is possible, and it actually works.
What do you believe is the most important ingredient for success?
Lewis: I believe it is a combination of mindset and discipline, hands down. The mindset is needed to give yourself the belief that you can get to where you envision yourself, and the discipline is what is required to put in the action to actually get you there. So yeah, I don’t think it’s just one ingredient, there is definitely a couple that you need.
How have you used your success to bring goodness to the world?
Lewis: I really like to give back to those in need. Whether it’s tipping someone at a local restaurant or store, giving money to a homeless person or even just buying someone a gift as a nice gesture. I truly believe that one of the keys to success, happiness and fulfillment is to give back to others.
Lastly, what’s the best advice you’d give to someone starting out as an entrepreneur?
Lewis: As cliche as it sounds, trust the process. Nothing happens overnight and if you truly want long term success you must fall in love with the process – not just the result. And remember: success is the journey, not the destination.
Thanks so much for joining us Lewis, we wish you all the best!
If you want to learn more about Lewis and his work, visit his website & follow him on Instagram @lewis_schenk for daily value, content and inspiration.
The Ultimate Guide to the Essential Social Skills in Business
Effective communication and strong relationships are essential for success in the workplace. One factor that can greatly influence these qualities is emotional intelligence, often abbreviated as EQ. EQ refers to the ability to identify, understand, and manage one’s own emotions, as well as the emotions of others. Research has shown that individuals with high levels of EQ are better equipped to handle stress, communicate effectively, and work collaboratively with others (Chamorro-Premuzic & Sanger, 2016).
Research has consistently shown that emotional intelligence (EQ) is an important predictor of job performance and success in the workplace. EQ is comprised of a set of skills that allow individuals to recognize, understand, and regulate their own emotions, as well as the emotions of others. In addition, individuals with high EQ are better able to communicate effectively, build relationships, and navigate complex social situations. As a result, they are often viewed as effective leaders and collaborators, and are more likely to achieve their personal and professional goals.
In fact, a number of studies have demonstrated the significant impact that EQ has on job performance and success. For example, one study of 85 upper-level managers found that those with higher EQ scores were rated as more effective leaders by their subordinates (Law, Wong, & Song, 2004). Another study of 151 employees found that those with higher EQ were more likely to be promoted within their organization over a five-year period (Carmeli, Brueller, & Dutton, 2009). These findings highlight the importance of EQ in the workplace and suggest that developing these skills can lead to significant benefits for both individuals and organizations.
According to a study conducted by TalentSmart, a leading provider of EQ assessments, EQ is responsible for 58% of success in all job types (Bradberry & Greaves, 2009). In contrast, IQ only accounts for about 4% of success in the workplace. This suggests that EQ is a crucial skill set for individuals in any professional field. Fortunately, EQ is a skill that can be developed and honed over time with practice and awareness.
There are several key components of EQ that are particularly important for success in the workplace. These include:
Self-Regulation: This refers to your capacity to recognize and control your emotions. Sometimes treating them when they arise may be necessary. Understanding how to manage your anger is essential. However, it can also cover how to control the feelings you’ll experience.
Self-Awareness: This implies recognizing and understanding your own feelings. Do noisy places make you nervous? Do other people talking over you make you angry? Knowing these truths about yourself shows that you are working on your self-awareness. Being conscious of yourself is necessary for this phase, which can be more complex than it sounds.
Socialization: This category focuses on your capacity to manage social interactions and direct relationships. It doesn’t entail dominating others but knowing how to work with others to achieve your goals. This could entail presenting your ideas to coworkers, leading a team, or resolving a personal disagreement.
Motivation: Strong motivators include external forces like money, status, or suffering. Internal motivation, however, plays a significant role in Goleman’s concept. By doing so, you demonstrate your ability to control your cause and initiate or continue initiatives of your own volition rather than in response to external demands.
Empathy: It’s equally critical to be sensitive to others’ feelings. This may entail learning to identify different emotional states in individuals — for example, can you tell the difference between someone at ease and someone anxious? — but it also requires comprehension of how other people may react to their current situation. Empathy is one of the essential traits in business and business leadership.
A thought leader in this space, Michael Ventura has built a career advising organizations on the importance of emotional intelligence in the workplace. In his book, Applied Empathy, Ventura highlights the value of empathy in business and provides strategies for developing and applying this skill set. With two decades of experience as a leader, facilitator, and educator, Ventura’s work has made impact in with prestigious institutions such as Princeton University and the United Nations as well as corporate clients such as Google and Nike.
Through his work, Ventura advises leaders to focus on the development of EQ in order to help individuals improve their communication, collaboration, and leadership skills, ultimately leading to greater success in the workplace. Experts like Ventura continue to support the growing body of research on the value of EQ in business, and the evidence that organizations who invest in the EQ of their teams help to create a more empathetic and successful professional environment.
And it’s worth noting that EQ isn’t just important for individual success in the workplace, but also for overall organizational success. A study by the Center for Creative Leadership found that EQ was a better predictor of success than IQ or technical skills in the workplace, and that teams with higher levels of EQ tend to be more effective and productive (Boyatzis, Goleman, & Rhee, 1999). By cultivating a culture of empathy and emotional intelligence, organizations can improve their overall performance and create a more positive work environment for their employees.
In conclusion, emotional intelligence is a crucial component of success in the workplace, and individuals and organizations alike should prioritize the development of these skills. The ones that do not only develop a leading edge in their category, but also become a meaningful place to work for their teams. And in today’s rapidly changing talent landscape, the retention of highly capable, emotionally intelligent leaders is one of the greatest keys to unlocking success.
Boyatzis, R. E., Goleman, D., & Rhee, K. S. (1999). Clustering competence in emotional intelligence: Insights from the emotional competence inventory (ECI). In R. Bar-On & J. D. A. Parker (Eds.), Handbook of emotional intelligence (pp. 343-362). Jossey-Bass.
Bradberry, T., & Greaves, J. (2009). Emotional intelligence 2.0. TalentSmart.
Chamorro-Premuzic, T., & Sanger, M. N. (2016). Does employee happiness matter? Journal of Organizational Effectiveness: People and Performance, 3(2), 168-191.
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