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In the ever-changing fashion industry, there is one PR agency that stands out amongst all. NOW PR proves that even in a fast-paced environment, they are able to ride the waves and come out on top. With strong values in women empowerment and telling their clients authentic story, NOW PR is a leading agency that influencers look towards.

As the pandemic took over the world, NOW PR took a hit and went through difficult times. However, as a long industry player, they were able to come out stronger then before with the help of their experienced creative director, Tash Greizen. Having been in the industry for more than a decade, Tash knew all the moves she had to play to scale the agency.

“We are creating a legacy here at NOW PR, and I take care of every detail to make sure of it,” Tash said. NOW PR has since developed a reputation for delivering quality service to any influencer who walks into their office. They are able to put their influencers, called It Girls, in many notable magazines such as Glamour and Maxim. They also have delivered by accessing many high quality digital press to gain traction. With a strong all-womens team, NOW PR has revolutionized the way PR companies approach branding through the use of authentic storytelling. The team believes that anything is possible by focusing on the big picture and having the right set of tools and resources. Consistently elevating their clients brands, the team pushes their It Girls to be the best version of themselves and to always invest in who they are.

Other than their main office, NOW PR has branched out and made 2 other sub divisions in their company: NOW Magazine and NOW Studios.

“It’s important that a PR agency is well rounded, thats why by opening these divisions we will be able to support our clients to the best of our abilities,” Tash said. NOW Studios is often the center of the story as stunning and innovative looks come out of there every day. The team explains that by analyzing trends and incorporating the It Girl’s stories, they were able to create a unique look for each of the It Girls.

Reaching for the stars, Tash also has plans in expanding the NOW name and open offices in the vibrant cities of New York and Paris. With plans being set, Tash knows it’s only a matter of time until NOW PR becomes a global name that will take the world by storm.

Rosario is from New York and has worked with leading companies like Microsoft as a copy-writer in the past. Now he spends his time writing for readers of

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Outsourcing Front-End Development Services: Insider’s Guide




Outsourcing front-end development services has become increasingly popular in recent years as companies look to access specialized skills and expertise, and save on labor costs. According to the Global Outsourcing Survey made by Deloitte, the top reasons for outsourcing front-end development are to access specialized skills (57%), cost savings (50%), and to free up internal resources (49%).

This article will cover some frequently asked questions (FAQs) in a Q&A way to help you make an informed decision when considering outsourcing front-end development services. We’ll address concerns such as how to find the right vendor, how to communicate effectively, and how to manage the project to ensure success. By the end of this article, you’ll have a better understanding of the considerations and best practices for outsourcing front-end development services.

What is front-end development?

Front-end development, or client-side development, refers to designing and implementing a website’s or application’s user interface (UI). It involves creating the layout, visual design, and interactive features that users interact with when they visit a website or use an app.

Front-end developers use a variety of programming languages and technologies to build the UI, including HTML, CSS, and JavaScript. They also need to have a strong understanding of user experience (UX) design principles and be able to create visually appealing and intuitive interfaces that meet the needs of the target audience.

Front-end development plays a crucial role in the user experience of a website or application, and it’s an essential part of any digital product. The work of a front-end developer often intersects with that of a UX designer and a back-end developer.

Why should I consider outsourcing front-end development services?

As mentioned in the intro, there are several reasons why outsourcing front-end development services may be an excellent option for your company. One of the main reasons is cost savings. Outsourcing is often more cost-effective than hiring in-house developers, especially if you only need front-end development services for a specific project. 

Also, a company can benefit from a vendor’s specialized skills and experience and the ability to scale its development resources as needed. This can be especially useful for companies with fluctuating project demands or in need to quickly ramp up or down their development efforts.  

In addition, outsourcing front-end development can allow a company to focus on its core competencies and improve the overall quality of the product, as well as save time by delegating the development work to a vendor. 

How do I find the right front-end development company to work with?

Finding the right front-end development company to work with is crucial for a successful project. Start by defining your project goals, timelines, and budget, and research potential vendors with experience in the technologies and frameworks relevant to your project. 

Review the company’s portfolio and case studies to get a sense of their past work and the types of projects they have experience with. Glassdoor, Trustpilot, LinkedIn, GoodFirms or Clutch are some platforms to do this. Consider the company’s culture and values. You can also request references and speak with past clients to get an idea of the company’s track record and how well they handle challenges like yours. 

What should I consider when choosing a front-end development company?

There are several factors to consider when choosing a front-end development company. Technical skills and experience are crucial, as the company will be responsible for building and implementing the UI of your website or application. Check if the company has experience with the technologies and frameworks you need for your project.

Effective communication and collaboration are also essential. Verify that the vendor has a track record of working well with clients and can effectively communicate and collaborate with your team. Cultural fit is also important, as you will be working closely with the vendor for the duration of the project. It’s a good idea to have a face-to-face or video call meeting to get a sense of the company’s culture and see if it aligns with your own.

Finally, consider the company’s pricing and business model. Make sure the company is transparent about its rates and fees and that they align with your budget. Also, consider whether the company offers flexible pricing options or packages that may be more suitable for your needs.

Once you’ve narrowed down your options, it’s a good idea to request proposals from a few different vendors. This will allow you to compare and contrast their approaches and determine the best fit for your project. 

Bringing it all together

In summary, outsourcing front-end development services can be an easy, cost-effective, and efficient way to access specialized skills and expertise. By carefully considering factors such as technical skills, communication and collaboration abilities, cultural fit, pricing, and business model, you can find the right vendor to meet your needs and achieve success with your project.

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