Dozzy Ross Brings Miami Based Savorwynwood To The Restaurant Industry During The Pandemic

At the height of the increasing pandemic and lockdown, it is almost mandatory for all food cafes and restaurants to show their contribution to the safety of the food they provide to the customers. Even the preferences have shifted dramatically from the usual priorities of taste and convenience to health and safety. Now that the industry is blooming again slowly— Businesses have made it a point to make the customers feel safe,and increase standards for sanitation with the perception of “zero risk.”

Dozzy Ross, the man behind the Miami based restaurant Savorwynwood shares some ways you could build trust with your customers in these tough times!

Make The PR Game Strong

In these skeptical times, it is highly essential to spread the word about your restaurant business and how one can communicate that through social media platforms. Explaining the news with promotional videos and interviews for hygiene measures and precautions will bring a tremendous positive impact and instills great trust in the public. Public messaging and communication are at the heart of everything—all the changes, and improvements make the food and dining experience will make it more comfortable for the customers in these times.

QR Codes

Reduce physical contact between the staff and customers. Opt for more technology based  inventions to keep the day going. This will limit the interactions and also help customers transact the order amount digitally. Make the customer realise that your restaurant has innovated to meet customer needs based on the current times. When the customer notices that the restaurant has innovated to ensure contactless delivery to their table, it makes them feel more comfortable and establishes trust.

Adopting Delivery Service

With social distancing being the first and foremost norm, adopt strategies where the customers don’t have to step into your restaurant anymore. Exclusively-dine-in restaurants should also now partner-up with food aggregators or start their own delivery service in reaching out to those people and deliver the food at their homes. Shifting to this type of service could also give you space to innovate and customize menus specifically dedicated to deliveries (more transport-friendly).

Contactless Delivery

Contactless delivery is a leading novel technique being embraced by all the global delivery partners globally. This solves one of the most important and main concerns for a customer in the delivery process. This helps with avoidable contact with the delivery-boy either for picking up the food package or for the payment.

Dozzy shares his story of inspiration with the budding millennials, ‘Stay focused. The fewer people you have around you, the better it is most of the time. Be Family oriented. Family is what drives me, you and most of us – to stay inspired. Weʼre raising kings. The goal is to generate generational wealth.’ To know more about Dozzy Ross’s entrepreneurial journey and his Afro-Caribbean cuisine based restaurant ‘Savorwynwood’, check out Savorwynwood’s Instagram.