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Revenue from Instagram Stories Will Surpass Snap This Year

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Revenue from Instagram Stories Will Surpass Snap This Year

Nomura analyst Mark Kelly forecasted that the revenue from Instagram stories ads will grow 4 times as that of Snap’s.

It has been only 2 years since Instagram has introduced ads in its stories. Apparently, the idea which was stolen from Snapchat, became one of the factors that led Instagram to victory as compared to the Snap. According to the analyst, the Instagram stories ad revenue would be over $2 Billion this year. And by 2021, this feature of Instagram can easily generate $7.5 Billion for Facebook.

Talking about Snap, the ad revenue is expected to be around $1.5 Billion this year. And this marks a 30% increase for Snap as compared to the last year. Though 2018 had been a terrible year for Snapchat, the management is expecting to grow back this year. However, so far, the 1st quarter does not look very promising for Snap with the continued decline.

One of the reasons for this decline is attributed to the success of Instagram stories. Add to that some of the wrong decisions taken by Snap the previous year. All compounded, brought a decline in the company’s revenue.

There is no doubt that the stories are becoming popular among people as a sharing medium. Mark Zuckerberg, the CEO of Facebook, once shared, “Stories are on track to overtake posts in feeds as the most common way that people share across all social apps.” And today, the Instagram story feeds are totally saturated with the advertisements from different companies and brands, leaving no scope for overdoing it.

That would mean increase in the price of Instagram ads for the companies, leading to growth in the ad revenue. Since the stories have become highly profitable for the companies, many today are buying Instagram followers just to increase the visibility of their stories. And that is also contributing towards power of Instagram over the Snap.

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Expert Embedded Hardware Development Services by Integra

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Integra is a seasoned hardware design companies with a decade of experience in the field. Whether you need end-to-end embedded product development or assistance with specific project components, we’ve got you covered. From assessing your requirements to crafting hardware and firmware, to prototype testing, we ensure a comprehensive approach to meet your needs.

Our Offerings

At Integra, we specialize in developing embedded products for a wide range of systems. We excel in implementing projects based on 32-bit microcontrollers, designing electronics leveraging System-on-Chip (SoC) technology, and crafting solutions using 32- and 64-bit Single Board Computers (SBCs). Our expertise extends to creating intricate electronics with enhanced security requirements and a rich array of peripheral devices and input-output capabilities.

Our engineers are adept at crafting secure, cost-effective, and user-friendly embedded solutions for various industries, including consumer electronics, retail, healthcare, mining, oil and gas, entertainment, manufacturing, and more.

Services We Offer

  • PCB Design and Layout: We provide comprehensive PCB design services, ensuring optimal layout and functionality for your embedded hardware.
  • FPGA Design: Our experts handle FPGA design to meet the specific requirements of your project, ensuring efficiency and performance.
  • Prototyping and Testing: We offer prototyping services to validate the design and functionality of your embedded systems, ensuring they meet your expectations before moving to production.
  • Production Readiness: Integra prepares your embedded hardware for mass production, ensuring seamless scalability and consistency in quality.
  • Warranty Period: We stand behind our work with a commitment to quality and reliability, offering a warranty period to ensure your peace of mind.

Why Choose Integra?

  • Experience: With a decade of experience in the industry, we bring a wealth of expertise to every project we undertake.
  • Custom Solutions: We tailor our services to your unique requirements, ensuring that your embedded hardware aligns perfectly with your goals.
  • Quality Assurance: At Integra, we prioritize quality at every stage of development, ensuring that your embedded systems meet the highest standards of performance and reliability.
  • Industry Expertise: Our team has extensive experience across various industries, enabling us to deliver solutions that address specific industry challenges and requirements.

Partner with Integra for expert embedded hardware development services that drive innovation and propel your projects to success. Contact us today to discuss your project requirements and see how we can help bring your vision to life.

 

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