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Revenue from Instagram Stories Will Surpass Snap This Year

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Revenue from Instagram Stories Will Surpass Snap This Year

Nomura analyst Mark Kelly forecasted that the revenue from Instagram stories ads will grow 4 times as that of Snap’s.

It has been only 2 years since Instagram has introduced ads in its stories. Apparently, the idea which was stolen from Snapchat, became one of the factors that led Instagram to victory as compared to the Snap. According to the analyst, the Instagram stories ad revenue would be over $2 Billion this year. And by 2021, this feature of Instagram can easily generate $7.5 Billion for Facebook.

Talking about Snap, the ad revenue is expected to be around $1.5 Billion this year. And this marks a 30% increase for Snap as compared to the last year. Though 2018 had been a terrible year for Snapchat, the management is expecting to grow back this year. However, so far, the 1st quarter does not look very promising for Snap with the continued decline.

One of the reasons for this decline is attributed to the success of Instagram stories. Add to that some of the wrong decisions taken by Snap the previous year. All compounded, brought a decline in the company’s revenue.

There is no doubt that the stories are becoming popular among people as a sharing medium. Mark Zuckerberg, the CEO of Facebook, once shared, “Stories are on track to overtake posts in feeds as the most common way that people share across all social apps.” And today, the Instagram story feeds are totally saturated with the advertisements from different companies and brands, leaving no scope for overdoing it.

That would mean increase in the price of Instagram ads for the companies, leading to growth in the ad revenue. Since the stories have become highly profitable for the companies, many today are buying Instagram followers just to increase the visibility of their stories. And that is also contributing towards power of Instagram over the Snap.

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Resist Temptation and Get More Productive With Website and App Blockers

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From reading the latest news to looking for your next big vacation (or being captivated by social media), the Internet has become a massive landscape of diverse content. With the digital world filled with countless distractions, resisting temptation and being able to focus has become more and more difficult. The development of website and app blockers provides a simple solution to avoid scooting down portal pathways that hinder productivity and, sometimes, lead to negative consequences. 

As a worldwide societal phenomenon, the Internet is rapidly evolving, with entire economies and personal relationships relying on the web. A website and app blocker intentionally restricts access to specific internet sites and apps through software programs. Website and app blocker software can be downloaded as add-ons or extensions for browsers, like website blocking on Chrome. Such blocking can include programs that assist in URL-based blocking, Platform-based blocking—specifically when using search engines, and Domain Name Systems blocking, which all make it difficult to access specified domains and websites on the Internet. 

Many website and app blockers allow you to enter websites and apps that you want to restrict access to for a certain time period throughout the day or a certain length of time. This can be helpful to those who need to focus on studying but keep falling into temptation’s trap, straying away from what needs to be done to engage in unnecessary Google searches or scrolling through Instagram posts. 

However, there are website and app blockers that can permanently restrict access to specified sites and apps. With potentially crucial reasons to restrict access to Internet content, blocking software could improve daily lives. Those struggling with shopping addiction or facing negative consequences at work for an inability to remain focused may find website and app blockers incredibly beneficial. 

Website and app blocking isn’t confined to personal, individual use. It has become a rising trend for many governments to utilize this software when blocking illegal content. Yet, the software can also help parents, guardians, and other family and friends block access to harmful content and inappropriate material for children. 

By restricting access to certain websites or apps, you allow yourself to build new and more productive habits, or keep yourself and your kids safe. Through establishing “forced focus” times for yourself, concentrating solely on your work or tasks at hand becomes easier. Protectivity has many proven benefits. Committing to what needs to be done can help build your self-worth, creating a feeling of accomplishment that is good for your mood. Even if the things you need to focus on and get done are smaller tasks in nature, accomplishing your daily tasks can help ward off excessive stress and anxiety, as well as depression.

NetNanny, BlockSite, and Surfblocker as some of the most effective website and app blocking software. BlockSite is a blocking software used globally by millions of people, and it provides relief from temptation by temporarily blocking websites and apps, so you can focus, be productive, and build self-control habits. 

Whether you are trying to keep yourself in check or your family safe, website and app-blocking software limits screen time while providing customization to users that help tailor usage to individual needs. 

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