Lifestyle
Simone Giuliano the Italian stylist who has staked everything on tailor made & custom!

Can you imagine something cooler than a leather jacket? Maybe you can’t, but actually there is something. And the first to realize this have been those people sensing trends or, to say it better, people that create trends. That is to say, the great names of show business: musicians, influencers, TV stars, who are all falling in love with Defiant Army leather jackets.
But what is Defiant Army? It is a merging brand, 100% made in Italy, proposing unique pieces which are driving crazy lots of Italian scene artists and not only.
Defiant Army, why everybody is speaking about that
Behind Defiant Army Project there is Simone Giuliano, a stylist young business man and stylist from Milan who marketed his brand a few months ago. In a very short time he succeeded in imposing on the market his very original garments to the attention of public, critics and celebs.
First of all the artist defines himself as a 360°artist, and it is his story to speak for itself. A story marked by his passion for art which for a long time has run in parallel with his love for music.
And if there is an iconic garment in the look of music artists, that is no doubt the leather jacket, that is to say the flagship garment of Defiant Army brand. No matter if you play rock, pop, rap, or trap, the leather jacket always wins.
The custom jackets which are making Italian artists crazy
The custom jackets created by Simone Giuliano are unique pieces , with attention to every detail. Created with the best Italian leather, they are characterized by the strong impact of colours and inserts. An explosion of creativity and a mix of inspirations which has conquered, among others, names such as The Kolors, IZI, GUE’ PEQUENO,GIonnyScandal, FSK, Jack the Smoker, and international artists such as Naty Ashba, Willy Denzey and Nathan James,RonnyJ,Zoda.
But why are so many artists choosing the Defiant Army custom jackets?
What makes them special is the fact they are unique pieces. And the uniqueness is what great artists seek most since their aim is to make their mark, always. And in order to reach this target, look has a fundamental importance.
‘Artists always look for unique pieces. They want to wear garments totally representing them and for them the best thing is to choose a garment created only and exclusively on the base of their look.’ declares Simone Giuliano.
Unique Pieces with strong character
The wish for uniqueness of artists and Simone Giuliano’s creativity meet thanks to the style in working and the care the stylist devotes in order to meet the client’s requirements. The first step of the creative process leading to the creation of the jacket is in fact a long talk with the person destined to wear it. A real immersion in the world of the artist and his story which, collected by Simone Giuliano alias Defiant Army, through work and creativity, will shortly become a garment perfectly and totally reflecting his owner.
Of course, nothing will be left to chance by this brand which is moving very fast and from which great news are expected.
Info website: www.defiantarmy.com
Instagram: https://www.instagram.com/defiantarmy_/
Tag: #defiantarmy_ #simonegiuliano #defiantarmyjacketcustom #stlylist
Lifestyle
The Evolution of Automated Bottling and Labelling Solutions: From Manual to Fully Integrated Systems

In today’s fast-paced manufacturing and packaging industries, efficiency and accuracy are everything. Businesses across food, beverage, pharmaceutical, and cosmetic sectors rely heavily on bottling and labelling solutions to maintain product consistency, meet compliance standards, and enhance consumer trust. What began as labour-intensive manual processes has rapidly evolved into fully integrated, automated systems that streamline production and boost profitability. Providers such as Rentafill have played a key role in giving businesses access to flexible and scalable solutions, whether they are just starting out or preparing for large-scale operations.
From Manual Labour to Mechanised Assistance
The earliest bottling and labelling methods involved significant human effort. Workers filled bottles by hand and applied labels manually, often resulting in inconsistencies and bottlenecks in production. As demand grew, simple mechanical tools were introduced to aid with pouring and applying labels, reducing spillage and improving alignment. These early steps were crucial in laying the foundation for more sophisticated solutions.
The Rise of Semi-Automated Systems
Semi-automated bottling and labelling machines marked a turning point. By combining manual oversight with mechanical efficiency, businesses could scale production without a complete overhaul of their processes. Operators managed filling levels, adjusted labelling mechanisms, and ensured quality control while machines handled repetitive actions at higher speeds. Semi-automation was especially beneficial for small to medium-sized enterprises looking to meet growing demand without excessive upfront investment.
Fully Automated Integration
Today’s advanced bottling and labelling solutions are often part of fully integrated systems that connect seamlessly with wider production lines. Modern machines are capable of filling, capping, sealing, and labelling at high speeds with exceptional accuracy. Integration with software allows for real-time monitoring, quality assurance, and predictive maintenance, reducing downtime and waste. These systems can adapt to various container shapes and label formats, giving manufacturers the flexibility they need to keep up with changing consumer preferences and regulatory requirements.
Benefits of Automation in Bottling and Labelling
The transition to automated systems has delivered significant advantages:
• Consistency and precision – automated processes ensure uniform product presentation.
• Increased output – high-speed systems enable businesses to meet rising demand efficiently.
• Reduced costs – less labour is required, and waste from errors is minimised.
• Enhanced traceability – integration with digital systems supports compliance and batch tracking.
• Scalability – systems can be customised to suit businesses at any stage of growth.
Looking Ahead
The evolution of bottling and labelling continues as industries move towards Industry 4.0. Smart technologies, including IoT-enabled sensors and AI-driven analytics, are being integrated into packaging lines to optimise performance, detect faults early, and ensure even greater sustainability. The focus is shifting not only towards efficiency but also towards environmental responsibility, with machines designed to minimise material use and energy consumption.
Final Thoughts
From the days of manual filling to today’s fully integrated systems, bottling and labelling solutions have undergone a remarkable transformation. Businesses now have the opportunity to embrace automation in ways that improve quality, productivity, and long-term growth. Whether a company requires small-scale support or a complete packaging line, modern providers are helping industries bridge the gap between tradition and innovation.
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