Business
The Art of Crushing It by Omer Del Villar

If you need the motivation to overcome the obstacles before you, then the story of Omar Del Villar should be all the motivation that you need!
Regardless of where you come from or how you started in life, success is always available to you if you have the right motivation and follow the correct principals. Omar Del Villar is the living proof that if you work hard and strive to achieve success, then you can reach your goals! As the successful owner of Echelon Smiles and co-owner of Go Giveaways, he has been kicking goals since he started down the path of entrepreneurial success.
Any startup is going to take a massive amount of hard work. Movies and television have made the idea of creating and managing a startup to be something like finding the perfect idea and then sitting back and watching and counting the money as it starts rolling in. The truth is somewhat more complicated, but that doesn’t mean that the dream is no less achievable.
Although creating a brand, a company, or a startup is fulfilling and rewarding in its own right. You’re going to have to invest a lot of blood sweat and tears into the venture before you see it become a success. Success is never guaranteed either. Failure is always lurking just around the corner, and you can’t afford to sit back and just relax until the project is complete.
Success isn’t always a success; how you imagined it would be!
You can succeed in life but still, fail in your goals. Startups and businesses may seem like a success from the outside, but when you speak to the people that started them and poured their blood, sweat, and tears into them, they would call them a failure. It’s easy to become so involved in the new business that you lose
Many startups and businesses look successful from the outside, but if you spoke to their original founders, they would consider them a failure. Why? Because of the long hours, the money invested, the toll that they took on their friends and families. It’s essential that you don’t lose sight of your goals during any new business venture.
To help make this a little easier, Omar has come up with his guiding principals that he has used successfully on his rise to the top and during the successful creation of his businesses. No two companies are the same, but hopefully, through utilizing his advice, your next business venture or startup will go much smoother and be a huge success!
Start off by defining your personal goals before you set the purposes of your business!
It’s vital that your personal goals drive your professional goals and business goals, not the other way around. If you aren’t happy with your personal life, then what hope do you have of achieving success and happiness in your professional life? There are a few simple ways that you can define your personal goals.
You want to start off by writing down your personal goals. This will allow you to own the decisions you make along your journey and ensure that you don’t lose track of them along the way. If you have them written down somewhere, you’re less likely to ignore them. It’s easy to disregard them or change them to suit your current situation if you haven’t got them written down somewhere.
Focus on your strengths rather than always trying to fix your weaknesses!
It’s easy to develop tunnel vision on your idea or business, assuming that you’re the only one who can take it to the next level. You can get hung up on different parts of the process that need to be fixed or changed and assume all the responsibility for making those corrections or changes.
Surround yourself with people that are strong in their own rights. Look for people that can help you build-up the areas of your brand or business that you don’t have all the technical know-how for. If you struggle with the business but have a great idea, then look for people that have the business knowledge and experience that you lack.
Would you rather sit and watch your dream never come to fruition, or would you prefer to see that dream become a reality? If you’re a great people person and fantastic at making connections, then focus on that and allow other people to utilize their strengths.
Create realistic goals along your journey towards success!
If you wanted to make a million dollars, would that be your only goal? If you wanted a million followers on social media, would you make that figure you’re only goal? Of course you wouldn’t! You need to set yourself realistic goals and milestones along your journey to keep pushing and rewarding yourself for your hard work.
One way to keep you motivated throughout your rise to the top is to set yourself realistic and achievable milestones. It’s important to reward yourself when you achieve your milestones to keep you motivated to reach the next one. Otherwise, you can lose your focus and drive along your journey. Small rewards are a great way to keep your motivation high as you strive to achieve your dreams.
Be honest with yourself, and always follow through when you make decisions!
It’s always easy to talk the talk, but when it comes to practicing what you preach, are you following through? If you’re the leader of your company, then people look up to you and expect you to lead by example. A weak leader is never going to inspire his team to go above and beyond in the tasks that they complete.
If you want your employees or team members to thrive and flourish through healthy work-life balances, then it’s crucial that you do the same. Never neglect your personal life in exchange for your business, as this is time that you’ll never be able to get back. Many successful entrepreneurs look back and wish that they could have some of the time they put into their businesses back, but time is one thing you cannot buy.
That doesn’t mean that you shouldn’t work hard, but always remember what it is that you’re working hard for!
Don’t be afraid to learn and celebrate your success
There is always something to learn. A new skill, a new hobby, or a new way of doing things that you hadn’t been aware of before. Never be afraid to learn new things and embrace new ideas; you never know if it’s one of those new ideas that could be your greatest success and achievement!
Hopefully, by following the above principals, you’ll enjoy as much success in business and life as Omar has! Good luck with your business or brand, and never lose sight of your goals.
Business
Geivon “E.G.” Cisneros Expands Zooly AI Into the NHL Playoffs

When the stakes are highest, innovation shines brightest. As the NHL Playoffs brought an electric energy to the ice, entrepreneur Geivon “E.G.” Cisneros and his tech company Zooly AI delivered a first-of-its-kind fan experience for the Tampa Bay Lightning, marking a pivotal moment in the evolution of real-time AI engagement in professional sports.
Leveraging Zooly’s flagship product, Photobomb, fans inside Amalie Arena during playoff games were given an entirely new way to connect with their team. With a simple QR code scan, spectators instantly received dynamic, personalized photos featuring the Lightning mascot ThunderBug, seamlessly inserted into their memories-no app download required, just pure surprise and delight.
In a setting where emotions run high and every moment matters, the Photobomb activation proved that artificial intelligence can enhance the magic of live events rather than distract from it. Fans flooded social media with their custom playoff memories, helping amplify the Lightning’s home-ice advantage beyond the rink and into the digital world.
“The playoffs are where legends are made,” said Geivon “E.G.” Cisneros, founder of Zooly AI. “It was important for us to show that AI can make these moments even more personal, not mechanical. We wanted fans to feel like they weren’t just spectators-they were part of the story.”
The activation drew massive engagement, with QR code scans and social shares surpassing expectations-proving that fans are eager for real-time, culturally connected experiences when the stakes are at their highest. For the Lightning, it deepened fan loyalty. For Zooly, it validated a vision: building the connective tissue between live emotion and intelligent digital interaction.
As Zooly AI continues expanding its footprint across professional sports, the Tampa Bay Lightning playoff activation stands as a landmark moment-one where culture, technology, and tradition collided under the brightest lights.
About Zooly:
Zooly AI is a next-gen artificial intelligence company redefining how fans, brands, and creators connect in real time. With products like Daily Vibes and Photobomb, Zooly blends culture, creativity, and technology to create unforgettable interactive moments. From arenas to digital campaigns, Zooly is powering the next generation of engagement.
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