Africa has usually been one of the last continents to adopt any new form of technology mainly due to the slow pace of economic development in the region. It was no surprise when Africa especially Sub-Saharan Africa was one of the last regions to have quality internet access. As at the time of this writing, many places in Africa still don’t have a good power supply let alone access to the internet.
Places in Africa with great internet access and speed are seen by the larger population as very privileged as most of the population has to settle for the mediocre quality internet connectivity dished out by telecommunication companies. While one can argue that the telecommunication companies have been improving their services over the years and the cost of internet access has significantly dropped, it is still not at a level where Africans can come to see access to the internet as basic human rights.
This epileptic internet access has created a culture of saving data among Africans. It is common for you to see an African using a web browser that strips away all forms of designs from a website leaving only the text, images and videos in order to save data. Some browsers don’t even render ads that are meant to be displayed on websites. This data saving culture has made many internet users in the region used to seeing websites in their ugly form. Many web developers in Africa don’t even attempt to add beautiful CSS driven designs to their websites because they know most people wouldn’t care for it anyway.
The idea to stick to ugly websites may sound proactive but this has somehow affected the next generation of young developers in Africa in a negative way. Many have come to see ugly website designs as a good thing, but there’s one company that is set to change the narrative of web design in Nigeria. This company is Check DC, the best web design company in Nigeria.
Check DC has been at the forefront of creating unique, beautiful and world-class website designs in Nigeria and Africa at large. Asides the goal of setting itself apart and competing on the global level, the design company seeks to use its work to inspire a new generation of website designers that wouldn’t allow the state of the internet hold them back from developing their skill level to one that is seen as top-notch all over the world.
This design agency is just one of a few rising companies that want to use good works to stir up Africans to demand more from their internet service providers. More people are beginning to enjoy visiting websites with unconventional designs and Africans every day now experience websites the way brands want them. The era of boring websites with ugly looking HTML, text and videos is slowly dying and even though mobile grows as the platform for accessing websites in Africa, the websites are beginning to explore various aspects of web designs better.
Bosch Power Tools India Launches ‘Cordless Matlab Bosch’ Campaign to Demonstrate the Power of Cordless
Bosch Power Tools India is coming up with mobile van demonstration vehicles. This front runner company in the power tools market segment catering to construction, woodworking and metalworking industry is set to amplify the consumer experience. This is an extension of their already launched user campaign ‘Cordless Matlab Bosch’. They will campaign across cities from 9th of September for 6 months to cater to various audience and introduce the concept to them. They have covered 40 cities in the previous ‘Cordless Matlab Bosch’ demo zones through channel partner outlets.
This campaign will add to it. The company plans to expand its outreach to another 50 cities in India by the end of the month using the product experiential mobile vans campaign.
The experiential mobile vans will engage and educate consumers on availability and benefits of quality cordless power tools in the market. A tool blog will help provide additional content on these power tools. The campaign is planned to start in September this year in various locations namely Kolkata, Delhi, Cochin, Ahmedabad, Pune, Hyderabad, Chennai, Bangalore, Ludhiana and Lucknow. This will improve accessibility and availability of the range. The cordless range of power tools enable tradesmen and blue collar workers to work flexibly without the constraints of wires and cables yet maintain the efficiency, power, safety.
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Customers can avail a hand-on demonstration of Bosch Power Tool’s lithium-ion battery powered screwdriver ‘BoschGo’ as a part of the mobile van experience. The cordless range on showcase will include power drill drivers, high power impact wrenches, robust hammer drills, high-speed impact drills, ABR enabled impact drivers, flexible drill drivers and a 12V cordless drill driver- the GSR 120-LI, re-introduced with an exclusive jacket packaging designed for India.
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