Business
The Metaverse: Companies Planning Big Investments in 2022
Science fiction novelist Neal Stephenson first coined the term metaverse in 1992. But it wasn’t until Facebook rebranded itself to Meta Platforms (also known as Meta) in October last year that it truly entered the mainstream. Mark Zuckerberg’s company adopted the new name to try and ensure its products play a prominent role in “the next chapter of the internet”.
Although the painful-to-watch video released by Meta explained the concept of what the metaverse is, this industry’s potential is still relatively unknown. However, this hasn’t stopped Zuckerburg from investing big to mature the new market. Meta is raiding other tech giants for its talent to help it get an edge. Nearly 100 employees from Microsoft’s HoloLens augmented reality team have already joined Zuckerberg and co. Because this Microsoft venture was one of the first movers in this space, these pioneering professionals are valuable assets. But the company isn’t stopping there – it recently announced that it would hire around 10,000 engineers in Europe to stay ahead of the pack.
Other Virtual World Investors
Meta isn’t the only company investing in this new industry. Chipmaker Nvidia has waded into the mix and named with their Omniverse platform. With Omniverse Enterprise, Nvidia has launched a subscription service that lets creators, designers, and others interact and collaborate using its online simulation platform. BMW has already started using its services to optimize its manufacturing operations. As microchips power the virtual worlds’ graphics, Nvidia plans to recruit over 600 employees to build its platform in its Israel office.
Microsoft is investing $69 billion in acquiring World of Warcraft and Candy Crush maker Activision Blizzard. The tech behemoth hopes these bestseller games will win over metaverse skeptics. Recently, British gambling firm Entain released a statement saying it will spend $134 million on a new innovation center based in London.
“As media, entertainment and gaming converge, customers expect richer experiences, with greater variety of content, immersive experiences, personalization, and social interaction,” Entain said in a press release on January 30.
“We want to … pioneer innovations in sport, gaming and interactive entertainment for the metaverse,” Entain Chief Executive Officer Jette Nygaard-Andersen added.
How the Metaverse Could Change Our Lives
With the eye-watering amounts of money companies are investing in the metaverse, many think it will soon change our working lives forever.
For instance, Nvidia’s Omniverse Enterprise, Meta’s Horizon Workrooms, and Microsoft’s Mesh aim to empower workers in a virtual world. These VR platforms will help accommodate remote collaboration via mixed reality applications. Instead of Zoom calls, meetings will be held on the metaverse – according to Bill Gates, this will become the norm within three years.
School, social life, and how we spend our free time could also change dramatically. Online gaming platform Roblox plans to bring educational video games to classrooms. And platforms such as AltspaceVR wants to launch more community-based experiences in the metaverse, allowing people to gather for different live virtual events such as concerts or comedy nights. Established online service providers know that a similar approach would help them win over people who still prefer to frequent brick-and-mortar venues.
Gambling companies and U.S sportsbooks like BetMGM have been quick to announce that they are investing in metaverse products that will make watching and wagering on sporting events a more immersive experience.
Traditional retailers are also looking to stay ahead of the curve. Luxury labels, such as Gucci, Balenciaga, and Luis Vuitton, have already begun to sell e-clothing, and Nike has filed trademarks for virtual garments. But if you don’t feel like splashing out on your Avatar’s outfit, why not buy a $650,000 virtual yacht or NFT artwork for your virtual apartment?
Yes, if this is the near future, it sounds pretty ridiculous. Therefore, tech companies have got their work cut out to win over skeptics. But as leading figures firmly believe this industry will be worth above $800 billion in two years, 2022 could be the year metaverse takes off.
Business
Click for Counsel: YesLawyer Wants to Make Lawyers as Accessible as Wi-Fi
Byline: Andi Stark
For many people facing a legal problem, the most difficult part is not understanding their rights but finding a lawyer willing to speak with them in the first place. Long wait times, unclear pricing, and administrative hurdles often delay even the most basic consultations. YesLawyer, an AI-enabled plaintiff firm operating across all 50 states, is testing whether technology can shorten that gap.
Founded in 2024 by 25-year-old entrepreneur Rob Epstein, the platform offers free intake, automated screening, and, in many cases, same-day conversations with licensed attorneys. The idea is simple: reduce the friction between a client’s first request for help and an actual legal discussion. In this interview, Epstein explains how the system works, where artificial intelligence fits into the process, and what problems the company is trying to address in the broader legal system
Q: When you say you want lawyers to be “as accessible as Wi-Fi,” what does that mean in practical terms?
A: It’s a way of describing speed and availability. Someone dealing with a workplace dispute, a serious injury, or an immigration issue should be able to move from an online form or phone call to a real conversation with counsel in hours, not weeks. YesLawyer is structured so that a client begins with a free case evaluation, goes through automated conflict checks and basic screening, and, in many instances, speaks with a lawyer the same day.
Q: How does the process work once someone contacts the platform?
A: We use a structured workflow. It starts with a short questionnaire and an initial conversation to capture basic facts. That information feeds into conflict checks and internal review. The system then proposes a match with a licensed attorney and provides a calendar link for a virtual consultation, often within 24 hours. After the meeting, the client receives a written legal plan outlining next steps, deadlines, and estimated fees.
Q: Where does artificial intelligence fit into that process, and where does it stop?
A: AI is used for organizing and routing information, not for giving legal advice. It helps with conflict checks at scale, case categorization, and structured summaries so attorneys can focus on the substance of the matter. Every consultation is conducted by a licensed lawyer, and all decisions about strategy or next steps are made by humans.
Q: What problem is this model trying to solve in the current legal system?
A: Delay and cost are still major barriers. Many civil plaintiffs face long waits just to get a first appointment, along with high retainers and hourly billing that make early legal advice risky. We try to respond with faster consultations, flat-fee options, and financing. The idea is to remove administrative friction so lawyers spend less time on logistics and more time speaking with clients.
Q: Some critics say platforms like this blur the line between a technology company and a law firm. How do you describe YesLawyer?
A: We describe ourselves as a national, AI-enabled plaintiff firm that connects clients with independent attorneys. That structure does raise regulatory questions, especially around responsibility and oversight. We focus on licensing verification, attorney-written case plans, and clear communication about fees and services.
Q: You’ve said the main bottleneck is “systems” rather than people. What do you mean by that?
A: The issue isn’t that lawyers don’t want to help more people. It’s that the systems around them make it hard to scale their time. Intake, scheduling, and document handling take hours. Automating those parts means attorneys can handle more matters without being overwhelmed by repetitive tasks.
Q: Does this model risk favoring only the most profitable cases?
A: That’s a real concern in legal technology. Automation often works best for repeatable, high-volume disputes. Our view is that lowering administrative cost can actually make it easier to take on smaller or more complex cases that might otherwise be turned away. Whether that holds over time depends on the data.
Measuring Impact Over Time
YesLawyer’s attempt to compress the timeline between inquiry and consultation reflects broader changes in how legal services are being delivered. As artificial intelligence becomes more common in administrative work, firms are experimenting with new ways to reduce wait times and clarify costs.
The company’s early growth suggests that many clients value faster access to an initial conversation, even before considering long-term representation. Whether this platform-based model becomes widely adopted or remains one of several emerging approaches will depend on regulatory developments, lawyer participation, and measurable outcomes for clients. For now, YesLawyer’s experiment highlights a central question in modern legal practice: how quickly can help realistically be made available to the people who need it.
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