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Healthcare Leader Avantika Sharma Reveals How Digital Tech Solutions Can Improve Prior Authorization Procedures

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One of the most necessary and standard procedures in the healthcare industry is Prior Authorization (PA), which requires healthcare providers to obtain approval for a treatment or medication before delivering it to a patient. Unfortunately, PA is also one of the most inefficient processes in the healthcare industry and is currently facing a crisis. 

This year, 70% of medical groups attested that PA claims increased, yet, at the same time, a study by the University of Colorado found that 93% of providers reported delays in care due to drawn-out PA processes. In short, claims are increasing, and one of the side effects is that delays are becoming more notable, if not longer. This is due to long-standing inefficiencies and problems swept under the rug for years, resulting in longer patient waiting times, increased burden on administrative staff, and even physician and clinician burnout. 

At Brillio One Health, Healthcare Leader Avantika Sharma and her team are working towards streamlining and optimizing healthcare systems like PA to benefit healthcare providers, insurance payers, and, of course, patients. They work with international healthcare organizations to “covert digital disruptions into solutions that can position payers and providers ahead of the curve.” 

She views the current workflow required to obtain PA for a procedure or treatment to be an area that requires extensive digital reform. According to Sharma, “technologically automating the Prior Authorization process at the level of providers and payers can drastically improve the patient experience by getting on-time approvals before surgery and reducing operational and administrative costs.”

The PA process is currently plagued by administrative complexities, time-consuming manual procedures, liabilities due to human error, and excess use of valuable resources. To illustrate, most documents are faxed or emailed and require physical signatures, even though the digital resources to replace those aspects of the process are well established. Not to mention using manual technologies to transmit documents has already been proven to be more likely to lead to incorrect information, missing documents, and excessive back-and-forth communication. 

All that communication is done by large teams of administrators, who spend considerable time sorting and verifying numerous documents from different sources. This puts a huge burden on hospitals and insurance companies to staff those teams accordingly. It also contributes to complexity and redundancy on an administrative level. 

There are also confidentiality issues that come with using manual systems to complete PA claims. According to Sharma, “using fax to transmit prior authorization forms minimizes the legal requirement to keep medical information confidential since it involves the production of a printed piece of paper that can be easily seen or taken by anyone walking past the machine when it prints or someone’s desk where it is awaiting processing.” 

Even more alarming is the lack of coordination between the systems used by payers and providers. Despite the amount of communication required between these two entities to get a single claim passed, the current systems can vary from one organization to another. For example, 15 different providers might use 15 different websites, each with unique software and login information. 

Sharma believes that adopting digital solutions on the part of providers and payers could result in major improvements in the PA process. Brillio’s human-centric approach includes the design and implementation of systems powered by Artificial Intelligence (AI), Machine Learning (ML), and Natural Language Processing (NLP), among other technologies. These innovative systems are already present in our daily lives but can be combined to create efficient, constantly evolving solutions that benefit the healthcare industry. 

Proposed solutions would certainly include the creation of standard systems for communication between payers and providers. An example of this is online portals and digital software that is standardized across all platforms. Optimizing this software would allow relevant personnel from both the medical and the insurance side to use their secure username and password to access the same PA documents, at different stages of the process. Other solutions might be using NLP to convert doctors’ notes into text compatible with online forms or using AI to develop approval processes for documents, thereby cutting down on the administrative staff needed to verify every signature or document in a PA claim file. Using electronic signatures, electronic health records (EHR), and opting for digital file sending are all essential solutions as well.  

These solutions would be one piece in a larger movement that could radically change the healthcare industry in the United States. One rule introduced in early December 2022 by the Centers for Medicare and Medicaid Services included the implementation of electronic PA processes for document attachments and signatures. It also included the required adoption of a Health Level 7 (HL7) Fast Healthcare Interoperability Resources FHIR standard Application Programming Interface to support new digital systems. CMS predicted that implementing better digital systems, alongside other proposed solutions, for PA could save more than $15 billion over 10 years.

Most importantly, Sharma highlights the importance of putting the patient first. Lengthy PA processes can take days, if not weeks, to go through, and only a tiny fraction of them are approved without delays. Most PA claims are denied at the outset and require appeals and negotiation. A patient-centric healthcare system focuses on making sure sick people are given the care they need, when they need it, without waiting for their doctors and insurance providers to jump through hoops. 

For more information, visit www.brillioonehealth.com. 

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Lifestyle

When a Simple Gesture Turns a Difficult Day Around

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Some days feel hard in ways that are difficult to explain. A person may be dealing with illness, stress, grief, or plain exhaustion, and even the smallest task can feel bigger than usual. From the outside, it may not always be clear what to do. Still, one thoughtful act can shift the mood of the whole day.

That idea is easy to miss in a busy world. People are used to quick texts, rushed check-ins, and good intentions that never quite turn into action. Yet the gestures people remember most are usually simple. A handwritten note. A meal that shows up at the right time. A small gift that says someone thought ahead.

These moments matter because they make a person feel less alone. They do not fix everything, but they change the emotional temperature. They soften the day. They create a pause in the middle of stress, and that pause can mean more than people expect.

Why Small Acts of Kindness Feel So Powerful

When someone is going through a rough patch, support works best when it feels easy to receive. That is part of why a thoughtful get well care package can stand out. It does not ask much from the person receiving it. It simply arrives with comfort, warmth, and a quiet message of care.

That message matters. According to the CDC, social isolation and loneliness are linked to serious physical and mental health risks. Feeling supported is not just emotionally nice; it plays a real role in overall well-being. A caring gesture can remind someone that they are still connected to others, even on a day when life feels narrow and heavy.

There is also something powerful about specific care. A generic “hope you feel better” may be appreciated, but a practical, thoughtful gesture tends to land differently. It shows attention. It tells the recipient that someone slowed down long enough to think about what might actually help.

That could mean comfort food, a cozy blanket, tea, soup, or a short note with the right words at the right time. It could also mean sending something that helps a person rest without making another decision. On difficult days, reducing stress is often just as meaningful as offering encouragement.

The emotional effect of that kind of support can last far beyond the moment itself. People may forget what was said in a hard week, but they usually remember how others made them feel. A kind gesture says, “You do not have to carry this day by yourself.” That feeling can last for a long time.

Thoughtful Support Works Better Than Big Support

One reason small gestures work so well is that they do not need to be dramatic. In fact, the best support is often the least complicated. It does not draw attention to itself. It does not demand a big response. It simply meets a need with care.

That makes a difference in both personal and professional settings. In families and friendships, thoughtful support builds trust. In business, it can strengthen relationships in a way that feels human instead of transactional. Clients, coworkers, and partners notice when kindness feels genuine.

A large gift can sometimes miss the mark if it feels too polished or too distant. A smaller gesture with a personal touch often feels more sincere. Timing matters too. The right support at the right moment will usually mean more than something larger that arrives late or feels generic.

Health experts also note that giving can benefit the person who offers support. Cleveland Clinic cites research showing that helping others can lower stress and support emotional well-being. That helps explain why kind gestures often feel meaningful on both sides. The person receiving care feels seen, and the person giving it gets to turn empathy into action.

There is another reason thoughtful support matters. Many people struggle to ask for help, especially when they are used to being dependable for everyone else. A gesture that arrives without pressure can break through that pattern. It gives the recipient permission to pause, rest, and accept care without having to explain or organize it.

That is often what turns a hard day around. Not a big speech. Not perfect timing. Just one clear sign that somebody noticed.

What People Remember After the Hard Part Passes

Most people do not remember every detail of a difficult season. They remember the moments that made it easier to breathe.

They remember the friend who sent something warm and comforting. They remember the colleague who checked in without making it awkward. They remember the family member who helped practically, rather than saying, “Let me know if you need anything” and leaving it at that.

Those moments stay with people because they feel personal. They show care in a form that can be felt right away. They also create a ripple effect. One act of kindness often inspires another, which is how support grows in families, teams, and communities.

That is what makes simple gestures so valuable. They are not small in impact, only small in scale. On a difficult day, that can be exactly what someone needs most.

The Gesture That Changes More Than a Moment

A hard day does not always call for a grand solution. Sometimes it calls for one thoughtful interruption, something warm, useful, and kind enough to remind a person they are not alone.

That is why small gestures matter so much. They bring comfort without noise. They create connections without pressure. They stay in a person’s memory long after the moment has passed. Whether it is a note, a meal, or a carefully chosen get well care package, the right gesture can do more than brighten a day. It can help someone feel cared for when they need it most.

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