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A day in the life of Ria Serebryakova – 285K+ Instagram Followers

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The Model Ria Serebryakova – known on Instagram as Riasalvation, quickly wrapped up more than 285K followers on Instagram. We take a look at why she’s so popular and if there are any social media lessons to learn from her:

Ever since I first saw Ria’s face in the AG Hair commercial on TV, I sat up and took notice, realizing that this girl is going to get far in the modeling world. Her fresh-faced innocence combined with her natural beauty and brooding gaze was all that I needed to instantly go searching into where she had materialized from and to want to follow her every career step from that moment on.

Well, part of that wish was literally realized when I was asked to spend a day with Ria at a photoshoot somewhere in New York. This was a perfect opportunity to learn more about her and to watch her at work.

Even though it is 8 am when we meet in front of the studios she looks ready to tackle the day. The studios are abuzz with people carrying in clothes, shoes, accessories. People are setting up cameras, lights, hair styling accessories, makeup pallets and beverages.

I cannot reveal any details about the shoot as these are to be announced later, but the clothes, shoes and accessories are gorgeous and expensive. Ria has worked extensively with some of the best designers and photographers in Europe and the U.S. since she was first discovered at the age of 18 in Russia.

Within that first year, she had already moved to New York and at her first fashion week in Paris, she did MIU MIU exclusive, both these are great achievements for a new face in the modeling world.

Ria has featured in the New York Times, The Wall Street Journal, and Harper’s Bazaar, while she has also appeared on the 2016 “Never Hide” campaign for Ray-Ban and the 2018 L’Oreal Color & Co campaign. Her other clients so far include Forever 21, and Tory Burch.

In an interview a few weeks back Ria spoke about what the highlight of 2019 was so far for her. “Milan, 2019 the Dolce & Gabbana show at Fashion Week. We were surrounded by a fantastic team of hairstylists, makeup artists and the atmosphere was filled with excitement and anticipation.”

I know that the photoshoot that stands out most for her so far in her career was the ‘Stranger Things’ inspired fashion shoot for Harper’s Bazaar. Ria says that working with the two young stars of the series, Finn Wolfhard and Noah Schnapp was far more fun than she expected. “I was afraid that they would be bored, but they were both as intent as I on making sure that we have fun as we shoot.” She continues on why it is still so memorable for her, “It was fun to see the contrasts of the featured high-fashion with the weird and the set was filled with dirt bikes, pools, wheels, Christmas lights, and beautiful outfits by Moschino, Versace, and Celine.”

As I watch the activities, I notice that Ria is quietly listening to directions from what appears to be the cameraman, while she calmly allows the hairstylist to get on with her hair.

The photoshoot begins and it is amazing to watch the progress of the day’s work. Everyone is working at a fast pace, but calmly and in harmony. Since this is the first time that I am watching one, I must admit that I was expecting to see the opposite of calm and a bunch of temperamental people.

During one of her breaks I catch up with Ria, and she says that usually, fashion shows are far more hectic than photoshoots. I notice that she does eat something light and ask her about how she keeps her 178 cm frame in shape. “I make sure that I eat a well-balanced diet and when busy like this it’s important to keep up my energy levels with light snacks and plenty of liquids.”

After six hours the photographer finally expresses that he is pleased with the day’s work and results. As everyone starts wrapping up, I reflect on what I know about her career so far and from what I see she not only has beauty on her side, but also the personality and temperament that make her easy to get on with, a huge bonus in the world of modeling.

Ria heads off to change out of the stunning outfit that she has been modeling into her own casual outfit that she came in earlier in the day. When she appears, face free of makeup, I am amazed at how her unusually beautiful features and blue eyes stand out. As we leave the studio together and I greet her, I notice that she doesn’t hail a cab, but walks away with a spring to her step. Now I realize how she stays in shape and forego the cab for a brisk walk back to work!

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Lifestyle

Office Logix Shop Transforms the Refurbished Office Furniture World

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Photo Courtesy of Office Logix Shop

Office Logix Shop, founded in 2015 by Obada Mzaik and Kamal Haykal, grew from a garage-based startup into a major force in the refurbished office furniture market. The company runs a showroom in Lewis Center, Ohio, and operates a 60,000-square-foot warehouse, showing its rapid expansion. The demand for sustainable office furniture has propelled its growth in today’s environmentally aware market.

“We started this business with a dream to create comfortable, productive workspaces for everyone,” says Obada Mzaik, co-owner and COO of Office Logix Shop. “Our garage operation has transformed into a full-scale business, showing our dedication to excellence.”

Custom Designs Transform Office Comfort 

Office Logix Shop has created specialized accessories, focusing on headrests for various chair models. The company earned a patent for one of its headrest designs and is pursuing more patents. 

“We excel beyond refurbishment,” Mzaik explains. “Our product line includes headrest accessories and high-quality chair parts, which we engineered for superior ergonomic support and lasting performance.”

Office Logix Shop created the first headrest for the Mirra 2 and Embody, as well as the Leap V2 Headrests. Customers and industry experts have praised its ergonomic designs, valuing its products’ blend of comfort and durability.

Market Success: A $6.5 Million Growth Story 

Office Logix Shop generates annual revenue of $6.5 million, with a yearly growth rate of 35%. The company served over 12,000 customers in the past year, specializing in refurbishing premium brand chairs like Herman Miller and Steelcase. Its bestsellers include the Leap V2 Headrest, Embody Headrest, seat mesh for Aeron chairs (Size B and C), and refurbished Classic Aeron and Leap V2 chairs.

“Our competitive prices and quality standards make us stand out,” Kamal Haykal, co-owner and CEO of Office Logix Shop, states. “We provide complete solutions in the market, offering premium refurbished office furniture and original products.” Its attention to detail has built a loyal customer base across the United States, with repeat customers driving its growth.

Customer Power: Redefining Furniture Service 

Office Logix Shop solves customer challenges through premium refurbished products at lower prices than new items. It stocks a complete inventory of chair parts for refurbishment and creates tutorial videos to help small refurbishers and customers repair their chairs. “Office Logix Shop transforms workspaces, one chair at a time,” Mzaik states.

Its customer support extends beyond sales. It offers a 30-day return policy and a hands-on showroom experience where customers test and compare different products. The company’s repair guides help businesses and individuals maintain their office furniture investments, building a community of skilled customers.

Future Path: Creating Original Designs 

Office Logix Shop is expanding its presence in the high-end office furniture space by continuing to grow its line of signature ergonomic chairs. “We want to keep building on what we’ve started,” says Mzaik. “With our current models, the Nova and the Midan, we’re already offering premium comfort and design at a more accessible price point. Now we’re planning to expand even further, creating more ergonomic seating solutions that are not only high-end but also affordable for everyone.”

The company aims to evolve from a refurbished office furniture specialist to becoming a manufacturer. Office Logix Shop continues to adapt and create, strengthening its position in the office furniture market while prioritizing sustainability and customer satisfaction. Its next phase will bring new products that reflect its competence in ergonomics and sustainability.

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