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Beef is the Most Popular Grocery Purchase for Consumers, Reveals a Study

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The popularity of Beef has extended beyond the meat department. According to a recent study, the average retail basket that includes beef had more than double the sales. When there is beef in the cart, the consumers spend more and purchase more items.

Beef brought in more dollars than any other item. According to the 2019 Fresh Meat Market Basket Analysis, at more than 2% of total sales, cow meat is the most successful protein sold in stores. It is found in more than 6% of shopping carts. NCBA’s Executive Director of Meat Science and Supply Chain Outreach, Bridget Wasser said Beef is an essential item for shoppers as it is versatile in nature. It is a staple in almost all cuisine types and is purchased by all major demographic groups.

Beef steak baskets have generated even higher average cart sales at $92 compared to baskets including chicken or beef substitutes. These baskets drove 44% more total sales than baskets with chicken. There were more than 19 times the total sales of baskets with beef substitutes. Wasser added that Beef provides both a celebratory and an everyday experience- from casual burgers on the grill to celebratory steak dinners. Substitute products don’t have the range of product options that beef does. He says beef’s many uses can help drive sales storewide. Some uses are of meat carcass itself, which is driving higher sales for beef carcass companies.

Wasser has suggested retailers to consider the season in which they are selling the cow meat for additional cross- promotion opportunities. She also asked them to equip staff to answer questions on variety of topics related to it. Retailers & their staff are the first line of defense. They are a key to ensure shoppers have a great experience so they need to be educated about beef cuts, recipes and cooking methods to ensure proper assistance to consumers, she said.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Lifestyle

Skin Design Tattoos and Robert Pho Take NYC

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For over two decades, Skin Design Tattoos has been a leading name in the tattoo industry. Recently, it opened its flagship studio in the vibrant Soho district of New York City. The launch, sponsored by Philipp Plein and Villon, attracted a glamorous crowd, including top figures from New York’s entertainment and tattoo scenes. Notable attendees included comedian Shiggy, members of VH1’s “Black Ink Crew,” and renowned tattoo artist Keith Hernandez. Photographer Josh Sobel elegantly captured the event, which was coordinated by PR professionals Shawn Germain of Tomorrow’s Group and Johnny Donovan.

The studio’s design, featuring sleek lines and raw brick, provides an elegant backdrop for the intricate black and grey realism tattoos that Skin Design is famous for. This aesthetic is echoed in the collections of sponsor Philipp Plein, known for his use of stark lines and intense shading to add depth.

Robert Pho, CEO and Founder of Skin Design, shared his artistic vision at the event, describing his designs as “not just art; they are narratives of life’s stark contrasts, capturing tales of survival, redemption, and transformation.”

The studio is also known for its comprehensive apprenticeship program, where artists like Reena Pho, now a seasoned tattooist at Skin Design, hone their skills under Robert’s mentorship. Robert also hinted at future philanthropic efforts through a non-profit aimed at supporting aspiring artists who face financial constraints.

Since its inception, Robert Pho’s dedication has driven Skin Design Tattoos to international acclaim and a respected position in the tattoo world. The opening of the flagship studio at 285 Lafayette Street in New York is a testament to the brand’s enduring influence and innovation in tattoo artistry. Visit the studio in person, book a consultation at skindesigntattoos.com, or follow their creative progress on Instagram via @robert_pho.

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