Lifestyle

Diamond Customers now need Modern Designs that are not Gender-Specific

Published

5 years ago

March 21, 2020

In the key US market, nearly 90% of engagement rings and 80% of wedding rings contain diamonds. De Beers Group’s latest Diamond insight report states that young couples still consider diamonds as the primary embodiment of everlasting love and romance. Report says that diamonds continue to hold its position with it being the predominant choice for engagements and weddings.

It is a wrong perception that young couples are not interested or less interested than previous generations in diamonds to honor their love relations. In fact millennial spending on women’s wedding rings is higher than the overall market average in the US. Something that has changed is the choice in designs. Millennials ask for a more original, design-led pieces. The retailers now need to present more diversity in product design to customers. New generation is even eager to buy customized designs as they seem more thoughtful.

The share of US women buying their own engagement ring has doubled from 7% to 14% in the last 5 years. With more economic independence of women in relations and society in general has lead to the buying power in their hands so they are more involved and interested in what they will be wearing in their fingers for a lifetime. This trend is making the retailers happy as when women buy their own engagement ring, they tend to spend 33% more than men on an average.

But it’s not just the engagement ring where couples see a place for diamonds to demonstrate their love. There is also a fast-growing segment of unmarried living in couples who are using diamonds as gifts of love and so are the same sex couples, with 70% of them viewing diamonds as important for celebrating both relationship milestones, as well as each other as individuals. These rising trends has given an opportunity to retailers for develop designing, marketing & advertising that will reflect the modern couples and their purchasing behavior.

Lifestyle

Luyors and the Anti-Aging Market: Redefining Youthful Skin with Technology

Published

1 day ago

September 19, 2024

Michelle Langton

Photo Credit: Luyors

Byline: Katreen David

“Technology has always been the beauty industry’s best-kept secret, but now it’s time to bring it out of the shadows,” says a spokesperson for Luyors. As the world of beauty and wellness demands more of its innovators, companies like Luyors are stepping into the spotlight, wielding futuristic innovations to redefine how we perceive, tackle, and celebrate aging.

In an era where the pursuit of eternal youth drives both market trends and consumer behavior, Luyors is carving out a niche that blends technology with timeless beauty. The brand’s anti-aging solutions aren’t merely about battling wrinkles; they’re about enhancing the skin’s natural radiance through the power of LED technology.

With promises of smoother skin, reduced fine lines, and a luminous glow, Luyors’ products have become a go-to solution for those looking to turn back the clock without invasive procedures.

High-Tech Anti-Aging: A New Dawn in Beauty and Wellness

The beauty and wellness industry has long been fixated on anti-aging. With time and technology revamping the standards, Luyors has invented new ways to find the Fountain of Youth without stepping out of the house.

“We’re witnessing a significant change in how aging is handled,” the company’s spokesperson notes. “Consumers are no longer satisfied with just looking good—they want to feel good, too. That’s where our technology steps in, bridging the gap between skincare and wellness.” This is where their LED light therapy miracle, the Equinox Pro LED mask, makes a difference, especially for individuals searching for a robust at-home skincare gadget.

This anti-aging wonder fits right into the busiest—or even laziest—lifestyles.

Technological advancements and a growing consumer appetite for innovation have driven the explosion in the popularity of tech-enhanced skincare in recent years. Brands like Luyors have made LED light therapy, once confined to dermatologists’ offices, accessible in the comfort of one’s home.

Featuring 656 strategically placed LEDs and six versatile modes, the Equinox™ Pro offers a customizable experience tailored to individual skin needs. From boosting collagen production to reducing dark circles, the mask promises professional-grade results in just 10 minutes per day. This combination of simplicity and effectiveness has made LED masks one of the most sought-after beauty gadgets in 2024.

Luyors’ representative is quick to accentuate the brand’s commitment to delivering science-backed solutions. “At Luyors, we don’t believe in gimmicks,” he says. “Our products are grounded in research, and we work closely with dermatologists to guarantee that they meet the highest standards of efficacy and safety.”

The Future of Skincare is Now

The intersection of technology and beauty will continue to shape the industry. Experts expect the next wave of innovations to include even more personalized and data-driven skincare solutions as brands use AI and machine learning to create products tailored to each consumer’s unique skin profile.

Luyors is already exploring these possibilities, with plans to expand its product line to include AI-powered skincare devices that analyze the skin in real time and adjust treatments accordingly. “We’re just scratching the surface of what’s possible,” the brand’s spokesperson hints. “The future of skincare is no longer about simply looking younger; it’s about understanding our skin on a deeper level and giving it exactly what it needs.”

As consumers become increasingly tech-savvy and demand more from their beauty products, companies like Luyors are poised to lead the charge. Luyors redefines what it means to age gracefully by staying ahead of trends.