We live in an era where technology is king and the innovations that have come about thus far, have completely changed the way we live. Sure, we don’t have time machines or flying cars just yet, but there’s no denying just how society has become accustomed to the ability to get things done faster and more efficiently because of technology. In fact, we’ve become so comfortable with technology and rely so heavily on it that we barely even notice new innovations anymore.
Have we become spoiled now from the luxuries of technology? It’s quite possible. It’s almost as though we’ve grown so accustomed to the advancements that it’s become a high expectation now, simply because we know that it’s always changing and advancing.
We’ve actually taken technological advancements for granted if you think about it… almost like we don’t appreciate innovations anymore because they’ve become the new standard. Technology advancements are like employees who feel undervalued in their jobs, so to speak.
The technologies we take for granted the most are the ones we don’t even know exist. Did you know that the production and assembly of jewelry, home decor, and even the construction of your home are done through heat staking processes? Of course you didn’t know! But there are manufacturers all over the world that use the thermoplastic joining process of a hot riveting machine to produce the parts of some of the biggest pieces of technology we use every day!
To be fair, it actually is okay if you’ve taken technology for granted… Making various technologies a daily standard and expectation is the overall goal of technology in the first place, simply because it tells the tech industry that their advancements work and are the “new norm” now… think of it as motivation to keep advancing technology.
Nonetheless, it never hurts to have a small reminder of just how far we’ve come with technology. Let’s take a look at some advancements that were fresh and new that have now become a societal expectation.
Technological Advancements That Have Become the New Norm
Smartwatches are a smaller extension of your smartphone with Bluetooth capabilities. Smartwatches allow you to send messages, answer phone calls, and check your social media accounts. But one of the biggest reasons why people love smartwatches is because they’re getting more serious about their health.
Smartwatches like the Apple Watch help Apple users track their steps and heart rate. For those who want a more affordable version, the Oshenwatch is the perfect replacement to the Apple Watch but with all the same Bluetooth capabilities and fitness functions. Smartwatches are the new norm for fitness on the go!
How in the world did we ever get to where we wanted to go without GPS? Well, there once was thing called a map and it was made of paper. You had to read it correctly to know where you were and where you needed to get to. Today, people don’t have time to try and figure out how to get from point A to point B… It’s much easier to have your GPS tell you turn-by-turn how to get there.
Later, technology advanced a little more with a site called MapQuest where you could put in the address of your destinations and print out the turn-by-turn directions. But technology decided that it still wasn’t as efficient as it could be. Later, there were actual GPS devices that you could put in your car that gave you turn-by-turn directions, but those became a little bulky…
Technology knew it could still do better than that, so it then advanced again and had GPS standardly installed to all smartphones, completely changing how we navigate the world around us. Without GPS in our phones, some of us would still be in “No Man’s Land!”
Rideshares have changed the way people commute to work and even how they have a good time! Since the emergence of rideshares people have been able to leave their cars at home and get to where they need to go without a ticking meter or several stops like on a bus. With rideshares, you can simply put in your starting and ending location and be charged one flat rate for a one-way or round trip ride.
Rideshares have also cut back on DUI occurrences simply because people are now taking full advantage of being able to have a good time and letting someone else get them to their destinations safely… It’s completely changed the way people travel and how they maneuver through cities.
Bluetooth has forever changed the way we do things hands-free. In fact, it’s changed life as we know it from the point of view of the law! In the state of Tennessee, the “Hands Free Tenessee” campaign and law was introduced to eliminated distracted driving fatalities. Most cars now have Bluetooth capabilities to connect your phone to your car.
And, of course, Bluetooth extends beyond cars. You can listen to music, podcasts, and practically whatever you want through any Bluetooth device. This hands-free luxury is nothing new anymore but more so a typical standard of living.
Mobile Commerce Trends: Do You Need a M-Commerce App in 2023?
Twenty years ago, our parents could only dream of convenient shopping from any place they were with the help of a small device in their pocket. Today, dreams come true, and there is no surprise in getting clothes, groceries, or booking tickets via mobile phone. M-commerce is emerging as the friendliest shopping method through safer mobile payments, technological advancements, and the rise of specialized m-commerce apps. Let’s dive deep.
What is M-Commerce?
Mobile commerce (m-commerce) refers to purchasing and selling goods and services via a mobile device, such as a smartphone or tablet. M-commerce has been increasing in recent years and is expected to grow in the coming years.
According to Statista, mobile e-commerce sales reached $2.2 trillion in 2023, accounting for 60% of all e-commerce sales worldwide. This share has steadily increased, from 56% in 2018 to an expected 62% in 2027.
Key m-commerce trends to watch in 2023 and beyond:
- Increased mobile shopping: More and more people are shopping on their mobile devices. M-commerce will account for over half of all e-commerce sales by 2025.
- Social commerce: Using social media platforms to buy and sell products and services. Social commerce is becoming increasingly popular, especially among younger consumers.
- Voice shopping: Utilizing voice assistants like Siri and Alexa to buy and sell products and services. Voice shopping is still in its early stages of development. Still, it is expected to snowball in the coming years.
- Shopping with Augmented reality (AR) and virtual reality (VR): these experiences allow consumers to try on clothes, furniture, and other products before buying them. AR and VR shopping are still in their early stages of development. Still, they have the potential to revolutionize the way people shop.
- Contactless payments: Apple Pay and Google Pay allow consumers to receive goods and services without swiping or inserting their credit or debit cards. Contactless payments are becoming increasingly popular.
These are just a few vital m-commerce trends to watch in 2023 and beyond. As e-commerce grows, we expect even more innovative and exciting shopping experiences to emerge.
How to prepare for the future of m-commerce
If you are a business owner, there are some things you can do to prepare for the future of m-commerce and keep up with the trends:
1. Make sure your website is mobile-friendly: Your website should be easy to navigate and use on mobile devices.
2. Provide mobile payment options: Make it easy for customers to pay for their purchases on their mobile devices.
3. Invest in social commerce: Use social media platforms to promote your products and services. Connect with customers and receive feedback.
4. Accept contactless payments: Offer contactless payment options to your customers to make paying for their purchases easier.
By taking these steps, you can ensure that your company is well-positioned to succeed in the future of e-commerce.
Mobile app development in the era of m-commerce
There is no way of talking about m-commerce, not mentioning mobile app development. You use your smartphone to buy something online.
Mobile app development services are an array of services that help businesses to develop and launch mobile apps. The implementation areas may vary: healthcare, financial, agricultural, or construction mobile apps provide the best performance and encapsulate all the peculiarities of the domain.
Different types of mobile app development services are available, and the specific services that a business needs are determined by the size and complexity of the app, the target group, and the business’s budget. However, some standard mobile app development services include:
Ideation and design: working with the customer to understand their business needs and goals and to develop a concept and design for the app.
Development: writing the code for the app and implementing the desired features and functionality.
Testing: examining the app to ensure it is bug-free and works as expected.
Deployment: Publish the app to the appropriate app stores. Apple App Store and Google Play are among the widely known.
Many mobile app development companies offer additional services such as maintenance & support, app marketing and promotion.
M-commerce pros and cons
There are a set of benefits and disadvantages to using mobile app development services. Let’s take a look them.
- Accessibility. M-commerce is democratizing online shopping by extending its reach to even remote areas. It makes online shopping more accessible and inclusive for everyone, regardless of location, and fosters economic growth in rural and underserved communities.
- Reduced response rate. Mobile apps have a significant advantage over web browsers regarding response time. Mobile apps are created for specific devices and can use the device’s hardware and software resources. As a result, mobile apps can perform tasks more quickly and efficiently than web browsers.
- Social media integration. M-commerce also integrates with social media platforms like Instagram, TikTok, and Pinterest. It allows brands to foster deeper community ties and loyalty among consumers.
- The culture of instant gratification. With features like one-click transactions and same-day or next-day delivery, consumers have come to expect immediate gratification. This can diminish the joy of anticipation traditionally associated with shopping and affect broader perspectives on patience in life.
- Impulse purchasing. With our smartphones in our pockets, we can now browse and purchase products from anywhere, anytime. This convenience has led to a surge in impulsive buying decisions, as customers are constantly bombarded with targeted marketing messages and have access to a vast selection of products with just a few taps.
- Challenge for local businesses. Online platforms like Amazon and Walmart offer many products and services at attractive pricing, making it difficult for small, locally-owned businesses to compete. M-commerce can also lead to customers sidelining neighborhood brick-and-mortar establishments in favor of the convenience and wide selection of online products.
M-commerce is a steadily growing industry that has already reshaped online shopping. Such technologies as voice shopping, augmented reality, social commerce, and contactless payments will form the e-shopping future.
Mobile app development services can be valuable for businesses that want to develop and launch mobile apps. If you own an e-commerce business, ensuring your website and mobile app are upgraded for mobile shoppers is crucial. Using social commerce platforms to reach your target audience on their mobile devices would be best.
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