Lifestyle

Meet Tracey Ellison, the blogger behind Instagram’s largest High Jewelry page ‘TheDiamondsGirl’

Published

5 years ago

October 30, 2019

Dripping in diamonds is more than just a saying; for some, it’s a lifestyle. As precious gems and handcrafted pieces capture imaginations with their elegance, jewelry experts worldwide continue to amass quite the following. It takes more than just sparkle to catch discerning eyes, though. It takes creativity and passion. It is with that exact creativity and enthusiasm that influencer Tracey Ellison built a name for herself.

Tracey Ellison is one of the biggest names in the high jewelry segment due to her eye for fantastic jewelry and expertise. The creator behind the wildly popular Instagram page @TheDiamondsGirl Tracey shares her love for all things related to precious stones and jewelry. “Jewelry has always been my passion,” states Tracey. Born in South Africa, Tracey has always had an awareness of the diamond mines and discoveries. It was that influence that inspired her passion for the world’s most beautiful stones.

Tracey’s influencer status is a combination of her passion and dedication. Her career began in South Africa with the country’s largest staffing and headhunting company, which earned her an Extraordinary Ability Visa and she and her family emigrated to the US, where she continued her consulting work alongside major companies like Amazon, AT&T, and Hilton Hotels. @TheDiamondsGirl was a side project until the page grew so large that in 2014, she took a huge leap of faith, leaving her corporate job to pursue her jewelry passion full-time. Now she travels the world from New York to London, Hong Kong to India, and photographs pieces for some of the world’s most elite jewelry brands, including Graff, Harry Winston, Tiffany & Co., and Bulgari.

In running her page, Tracey commits to two fundamental rules, which are that she will never share anything she wouldn’t personally want to own, and she only shares natural gemstones. Tracey has made a stand never to share anything synthetic, and she is one of the few influencers trusted by and allowed to share pieces from top high-end jewelry houses. Her commitment to transparency and flair for opulence have helped @TheDiamondsGirl become one of the largest high jewelry Instagram pages in the world.

Prestigious, major publications such as the Financial Mail and Forbes, turn to Tracey for input and direction on jewelry trends. Tracey understands that there is nothing as timeless as gorgeous stones and elegant design, which she reflects in her own style. “The fact that I now spend every day trying on and photographing jewelry is a dream come true,” states Tracey. Her immense knowledge and quest for the world’s most stunning pieces have earned her over 685 thousand followers and counting on Instagram alone. If diamonds are a girl’s best friend, then Tracey is lucky enough to have seen and worn the world’s finest, which she isn’t afraid to share.

Lifestyle

Luyors and the Anti-Aging Market: Redefining Youthful Skin with Technology

Published

1 day ago

September 19, 2024

Michelle Langton

Photo Credit: Luyors

Byline: Katreen David

“Technology has always been the beauty industry’s best-kept secret, but now it’s time to bring it out of the shadows,” says a spokesperson for Luyors. As the world of beauty and wellness demands more of its innovators, companies like Luyors are stepping into the spotlight, wielding futuristic innovations to redefine how we perceive, tackle, and celebrate aging.

In an era where the pursuit of eternal youth drives both market trends and consumer behavior, Luyors is carving out a niche that blends technology with timeless beauty. The brand’s anti-aging solutions aren’t merely about battling wrinkles; they’re about enhancing the skin’s natural radiance through the power of LED technology.

With promises of smoother skin, reduced fine lines, and a luminous glow, Luyors’ products have become a go-to solution for those looking to turn back the clock without invasive procedures.

High-Tech Anti-Aging: A New Dawn in Beauty and Wellness

The beauty and wellness industry has long been fixated on anti-aging. With time and technology revamping the standards, Luyors has invented new ways to find the Fountain of Youth without stepping out of the house.

“We’re witnessing a significant change in how aging is handled,” the company’s spokesperson notes. “Consumers are no longer satisfied with just looking good—they want to feel good, too. That’s where our technology steps in, bridging the gap between skincare and wellness.” This is where their LED light therapy miracle, the Equinox Pro LED mask, makes a difference, especially for individuals searching for a robust at-home skincare gadget.

This anti-aging wonder fits right into the busiest—or even laziest—lifestyles.

Technological advancements and a growing consumer appetite for innovation have driven the explosion in the popularity of tech-enhanced skincare in recent years. Brands like Luyors have made LED light therapy, once confined to dermatologists’ offices, accessible in the comfort of one’s home.

Featuring 656 strategically placed LEDs and six versatile modes, the Equinox™ Pro offers a customizable experience tailored to individual skin needs. From boosting collagen production to reducing dark circles, the mask promises professional-grade results in just 10 minutes per day. This combination of simplicity and effectiveness has made LED masks one of the most sought-after beauty gadgets in 2024.

Luyors’ representative is quick to accentuate the brand’s commitment to delivering science-backed solutions. “At Luyors, we don’t believe in gimmicks,” he says. “Our products are grounded in research, and we work closely with dermatologists to guarantee that they meet the highest standards of efficacy and safety.”

The Future of Skincare is Now

The intersection of technology and beauty will continue to shape the industry. Experts expect the next wave of innovations to include even more personalized and data-driven skincare solutions as brands use AI and machine learning to create products tailored to each consumer’s unique skin profile.

Luyors is already exploring these possibilities, with plans to expand its product line to include AI-powered skincare devices that analyze the skin in real time and adjust treatments accordingly. “We’re just scratching the surface of what’s possible,” the brand’s spokesperson hints. “The future of skincare is no longer about simply looking younger; it’s about understanding our skin on a deeper level and giving it exactly what it needs.”

As consumers become increasingly tech-savvy and demand more from their beauty products, companies like Luyors are poised to lead the charge. Luyors redefines what it means to age gracefully by staying ahead of trends.