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Publishing Mogul Tarryn Reeves Details Her Faith-Driven Journey to Entrepreneurial Success

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For some people, childhood inclinations are like powerful magnets to the mind – you can’t run away from them. Imagine the kid who won all the races going on to become a world-class athlete. The neighborhood songbird landing massive record deals at 18. The unofficial ballet teacher launching a dance studio fifty years later.

It gets even more inspiring when the popular bookworm grows up to become the CEO of a book publishing firm. Australian businesswoman and book coach, Tarryn Reeves, hadn’t taken a business or publishing course in college. However, after years in the corporate world, she found her way back to what she truly loved. Reeves is the founder and CEO of Four Eagles Publishing and The Publishing House Concierge, a publishing firm committed to turning authors’ ideas into best-selling books to expand their businesses and grow their foundations. 

Reeves is a USA-Today bestselling author herself and has published over 41 authors who attained best-selling status. Her journey to building a stronghold in the tricky industry of publishing was never easy, but a faithful outlook made a world of difference.

The struggles of young adulthood

When Reeves was an eight-year-old girl growing up in Harare, Zimbabwe, she launched her first “business” running a small library for the neighborhood kids. She’d charge her friends small sums to hire books, and being an ardent book lover herself, she believed there was a solid impact in encouraging other kids to read.

She later went on to college to acquire a criminology degree in Australia. While studying, she took up a job handling management and procedures at the railway. However, it was a male-dominated field and the career hurdles eventually overwhelmed her.

I had a spectacular burnout,” Reeves recalls. “I had quit my high-flying job overnight and I found myself in that dark hole, being diagnosed with PTSD, chronic depression, and major anxiety. This was also a result of being born in Zimbabwe, a war-torn country in Africa. Growing up there, I witnessed a lot of political violence and we lost pretty much everything. We lost our homes, our farms, our livelihoods – everything. I was 15 at the time when we fled to Australia.”

Eight years after she landed in Australia, from an outsider’s perspective, Reeves seemed to be doing remarkably well for herself. She had a house, a car, and a six-figure job – everything society cumulatively terms “success”. However, her different diagnoses told a different story. After quitting her first job, she got another roster management position in a healthcare facility, but it didn’t work out and she was laid off, exactly one week before she discovered she was pregnant.

And then, her awakening began.

“Nobody would hire me because I was pregnant, even though they were not allowed to say that,” Reeves narrates. “When I first found out I was pregnant, the news just set this laser clarity and I told myself, ‘I’m not doing this anymore’. I didn’t want this to be the path that my daughter would have to face. It was not an acceptable way for a human to live. As far as I know, we only get one chance at this. And there I was, doing it wrong. So I decided it was time to switch things up.”

Finding her path

As her pregnancy progressed, Reeves decided she was completely done with not being in charge of her own life. Her daughter deserved better, and after she had her baby, it was time to step up and make some changes. She immediately realized that she could only service a finite number of clients at any time, so she expanded her business model into a virtual assistance and web development agency.

“I then got a bit bored,” says Reeves. “This was because there wasn’t much to do as I would usually set all the systems up to run pretty much on their own. Then I added business coaching to my setup because I’m good at that. I know how to help people break a big picture idea down into very doable, implementable things.”

Everything was going well at the time, but Reeves still had a part of her yearning for something more. An opportunity came to invest heavily in the publishing business and reconnect with her old love of books. Reeves considered the option but she was stuck at an impasse where she couldn’t decide which path to face – continue with the current business which now bored her or delve into a whole new world of possibilities.

She needed a strong sign, and at that point, she let her faith in the universe take the wheels. She went down a road that most people wouldn’t have taken seriously, but in her case, it led to the birth of Four Eagles Publishing.

“The eagle is my spirit animal,” Reeves recalls her remarkable revelation. “I said to the universe, ‘Okay, show me an eagle if I’m going to do this’. Eagles aren’t common where I live, and so I added, ‘You have to show it to me within the next 24 hours.’ After that declaration, I went down the road to get food for my chickens. Suddenly, this huge eagle flies across the road in front of me, and I was like, ‘No, that’s just a coincidence’. As I drove back home, two separate eagles flew across the road in front of me. They were different from the first one but I still wasn’t convinced. I stopped at my mom’s on the way home and in the living room, she had National Geographic on and there was an eagle on the screen. I was like, ‘Oh, okay, this is all I need’.

Reeves quit marketing her coaching and virtual assisting business almost immediately. She set about making fresh business plans, laying out financial goals, writing, and publishing books intended to offer straight-up information that people needed. She eventually launched the company and named it Four Eagles Publishing, a tribute to the universe for making the leap of faith worth her while. 

Forging Ahead

The major difference between people who achieve remarkable business goals and others who stay average is simple – courage. It lies in the boldness to decide that this decision would be best for you, your family, and the future you want to build.

Over time, Reeves has grown her business into a six-figure firm with a wide range of services including book coaching, writing, content creation, full publishing services, book marketing, and several more. She runs a team of dedicated people bringing authors to the limelight and fostering a community of best-selling creative minds.

Reeves believes that one of the most powerful strategies to building a successful business is to ask oneself the important questions and receive foundational answers – the bits that would truly matter. She recommends taking each step and breaking it down into smaller bits, to avoid getting overwhelmed by the enormity that is entrepreneurship.

Okay, using my business as an example, I want to be bigger than Hay House one day. How do I get there? I need to build a team, have funnels in place, and have something to sell. I need to position myself and have my brand message on point, right? If you look at it like that, it can seem really overwhelming because there’s just too much to do. Well, it’s okay because it’s all long-term. We just have to break it down into parts. You have to gradually put one step in front of the other and this is how we get to where we need to be.”

Reeves admits that it won’t be an easy journey, no matter how passionate you are about the path you’ve chosen. You’d experience those peculiar moments of frustration where anger seems like the only outlet. However, you do what you have to do and get your head back in the game. Also, you can depend on your network because you will meet people along the way who will become a part of your support system.

Reeves has a few words for aspiring authors: “If you’ve got a message, you’ve got something you want to pass on, even if it’s just one sentence a day, a paragraph, you need to sit down and write it. Get started and work toward finishing it.”

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Lifestyle

Spotlight Summer 22: Ebony Brown The Celebrity Stylist

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Have you ever wondered why your styling career is not working out? Or better still, have you ever wanted to hear of a real-life story of “from grass to grace”? Having been born and brought up in Detroit, Ebony Brown is a Celebrity stylist who has had tremendous challenges before eventually having a breakthrough in her career and life. Her life hasn’t been a walk in the park as she had to step over crackheads to go to school and stand in food stamp lines just like any ordinary African-American girl. Ebony didn’t grow up in Hollywood or have any entertainment connections, and at some point, in life, her parents were on drugs and later within the federal prison system. She is indeed a force to reckon with as she stood against all these odds to be the admirable industrious woman she is today. She didn’t give up on her dreams, and her resilience and determination helped her rough up all the challenges and eventually move to New York to become a songwriter. As a writer, Ebony Brown excelled hugely. Her success is unsurprising given that she has been writing since she was a child and was even published when she was only five years old. Ebony’s passion is truly admirable.

In the words of Lupita Nyong’o, “No matter where you are from, your dreams are valid.” Ebony’s dream was indeed valid as she came a long way before starting to see the fruits of her labor. Her successes are hard-earned, and the efforts that she has put in place to propel her career to greater heights are unsurmountable. For a lady, Ebony is a strong proponent in the respective industry, and her passion for whatever she puts her mind to is unquestionable. While in New York working with artists, the execs would ask her to style the clients, but she turned the offer down for three years. Realizing that she might be sitting on her blessings, she pursued fashion styling. This was the start of her success in the fashion styling industry. As a costume designer, her first client became Faith Evans, a woman she was writing songs with as a songwriter. After realizing that all the fashion industry needed was passion, resilience, hard work, and commitment, she later joined The Costume Design Union and even started working with world-class brands like McDonald’s, Nike, Adidas, Ford, just to mention a few.

One may think that Ebony’s struggles ended when she had a breakthrough in the songwriting and fashion designing industry. Far from it, Ebony Brown had to deal with pay inequalities between black and white stylists. Even amid a racially charged society, Ebony fought hard to get better pay. Her resilience and push for better pay finally paid off when she started getting better pay. While gaining popularity in the fashion styling and design industry is complex without proper connection, Ebony Brown is living proof that it is possible to pursue dreams and become among the most successful people only seen on tv. Ebony’s works speak for themselves. She has had some significant accomplishments, including being notified by the Rock and Roll Hall of Fame for the songs that she had written with Faith and had Notorious B.I.G listed. Ebony’s success has seen her work for Beyonce’s mother, Mrs. Tina Knowles Lawson. She’s also worked with notable personalities in the entertainment world like Halsey, Faith Evans, Camilla Cabello, Nicole Scherzinger, Britney Spears, Miguel, Young Thug, Kanye West, Sanaa Lathan, Syd the Kid, Kali Hawk, Maya Lynne Robinson, and George Lopez.

To inspire young and talented fashion stylists, Ebony came up with an online course known as the Celebrity Style Academy (CSA). With CSA, Ebony aims at teaching young vision-oriented individuals the do and don’ts in the fashion styling industry as well as helping others grow to the levels that she has produced. Ebony’s online course under CSA also aims at teaching young talented stylists how to earn themselves a promising working career in the industry and become among the best. In the words of Ebony, “It is never too late to start pursuing goals in life. “The struggles that Ebony Brown has gone through will be instrumental in shaping the thinking of young talented stylists to be resilient and committed to their goals in life. Ebony’s online course will bridge the gap between poverty and success for young talented fashion stylists and designers. Her commitment to changing the fashion industry shows the kind of person, a leader, and a role model. Coming up with something is one thing, but working hard to make that dream and vision into a reality can be the hardest thing to endure. Ebony continuously presents new creations, updates, and detailed work through her websites, www.ebonybrownstyle.com and www.fashionbyfearless.com. Furthermore, any and all updates of Ebony’s life can be seen by the masses on her bolstering and invigorating Instagram handle, @ebonybrownstyle. Ebony’s story is truly an inspiration to fashion stylists or songwriters and other young entrepreneurs in different industries.

It is evident that a person’s background does not define who they become in life but the little effort they put in to endure challenges and become successful. Each person belongs. The story of Ebony is a trustworthy source of inspiration to young talented stylists. Ebony’s success can hugely be attributed to the fact that she never took no for an answer and never gave up on all her aspirations in life. Anyone can become all that they aspire to become. Ebony’s success journey is admirable and inspiring because no matter where one comes from, all dreams are valid.

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