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Scaling clients to an altogether another level is Brandon See, the man and the mind behind the dominant paid traffic consultancy, Digiceptual

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Digiceptual has gained the status of one of the most prominent paid traffic consultancies in recent times for its unique strategies

Whether the world faces a pandemic or any other emergency, it is bound to affect businesses and industries as a whole. It goes without saying that hundreds of industries have already faced the wrath of the global health pandemic and are now finding ways to scale their businesses again or just retain their status in the market. However, one industry that doesn’t show any signs of slowing down even amidst a pandemic is the digital marketing world. This business sector since the time it has gained momentum in the market has only been on the rise as most of the brands, entrepreneurs, influencers and companies today wish to go all digital with their services and aim to reach more audiences across the globe. Brandon See, who has made his name synonymous as a digital entrepreneur in the online world co-founded the paid traffic consultancy firm called “Digiceptual”, which is all about scaling its varied clients to the highest peaks of success by maximizing their strategies on paid traffic and their return on ad spend and profiting them the most through the same.

Digiceptual comes as a ray of good hope in the online consulting industry with their unique set of strategies that put efforts towards maximizing the growth of its clients on social media with the help of their own tested methods.

Because several industries realized the scope and significance of digital marketing and online consulting platforms in paid traffic, many of them jumped into it for utilizing any and every digital strategy to grow their business without realizing that it could be ineffective for them. Only personalized services in this sector help develop people and businesses across markets and online platforms. Working around this, Brandon, through Digiceptual, provides state-of-the-art personalized services, keeping in mind the individual needs and requirements of each of his clients.

Digiceptual is all about helping clients to skyrocket their sales and maximizing every ad spend. They help clients to stay away from ineffective and traditional strategies that provide no real revenue and help them choose best of the industry strategies that give the most benefit to them in paid traffic and lead them towards becoming market leaders.

With more than five years of rich experience in the industry and with their distinguished Kinetic Scaling Methodology™, they specialize in helping clients with a high-growth scale on social media. They are a leading paid traffic consultancy for established e-commerce, online education brands, and online influencers. By helping them maximize their return on ad spend, Digiceptual has helped them scale to 7 to 9 figures.

An Australian luxury brand through Digiceptual made possible its growth of $1,206,979.42 return from a $40,899.15 ad spend. With a white glove approach, they do all the paid advertising and help brands sustain in the long term. Through focusing on the highest return in marketing and also on ROI in paid traffic, Brandon and his firm Digiceptual have proved their mettle in the industry already.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Business

Turning Tragedy into Triumph Through Walking With Anthony

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On the morning of February 6, 2010, Anthony Purcell took a moment to admire the churning surf before plunging into the waves off Miami Beach. Though he had made the dive numerous times before, that morning was destined to be different when he crashed into a hidden sandbar, sustaining bruises to his C5 and C6 vertebrae and breaking his neck.

“I was completely submerged and unable to rise to the surface,” Purcell recalls. “Fortunately, my cousin Bernie saw what was happening and came to my rescue. He saved my life, but things would never be the same after that dive.”

Like thousands of others who are confronted with a spinal cord injury (SCI), Purcell plunged headlong into long months of hopelessness and despair. Eventually, however, he learned to turn personal tragedy into triumph as he reached out to fellow SCI victims by launching Walking With Anthony.

Living with SCI: the first dark days

Initial rehabilitation for those with SCIs takes an average of three to six months, during which time they must relearn hundreds of fundamental skills and adjust to what feels like an entirely new body. Unfortunately, after 21 days, Purcell’s insurance stopped paying for this essential treatment, even though he had made only minimal improvement in such a short time.

“Insurance companies cover rehab costs for people with back injuries, but not for people with spinal cord injuries,” explains Purcell. “We were practically thrown to the curb. At that time, I was so immobile that I couldn’t even raise my arms to feed myself.”

Instead of giving up, Purcell’s mother chose to battle his SCI with long-term rehab. She enrolled Purcell in Project Walk, a rehabilitation facility located in Carlsbad, California, but one that came with an annual cost of over $100,000.

“My parents paid for rehabilitation treatment for over three years,” says Purcell. “Throughout that time, they taught me the importance of patience, compassion, and unconditional love.”

Yet despite his family’s support, Purcell still struggled. “Those were dark days when I couldn’t bring myself to accept the bleak prognosis ahead of me,” he says. “I faced life in a wheelchair and the never-ending struggle for healthcare access, coverage, and advocacy. I hit my share of low points, and there were times when I seriously contemplated giving up on life altogether.”

Purcell finds a new purpose in helping others with SCIs

After long months of depression and self-doubt, Purcell’s mother determined it was time for her son to find purpose beyond rehabilitation.

“My mom suggested I start Walking With Anthony to show people with spinal cord injuries that they were not alone,” Purcell remarks. “When I began to focus on other people besides myself, I realized that people all around the world with spinal cord injuries were suffering because of restrictions on coverage and healthcare access. The question that plagued me most was, ‘What about the people with spinal cord injuries who cannot afford the cost of rehabilitation?’ I had no idea how they were managing.”

Purcell and his mother knew they wanted to make a difference for other people with SCIs, starting with the creation of grants to help cover essentials like assistive technology and emergency finances. To date, they have helped over 100 SCI patients get back on their feet after suffering a similar life-altering accident.

Purcell demonstrates the power and necessity of rehab for people with SCIs

After targeted rehab, Purcell’s physical and mental health improved drastically. Today, he is able to care for himself, drive his own car, and has even returned to work.

“Thanks to my family’s financial and emotional support, I am making amazing physical improvement,” Purcell comments. “I mustered the strength to rebuild my life and even found the nerve to message Karen, a high school classmate I’d always had a thing for. We reconnected, our friendship evolved into love, and we tied the knot in 2017.”

After all that, Purcell found the drive to push toward one further personal triumph. He married but did not believe a family was in his future. Regardless of his remarkable progress, physicians told him biological children were not an option.

Despite being paralyzed from the chest down, Purcell continued to look for hope. Finally, Dr. Jesse Mills of UCLA Health’s Male Reproductive Medicine department assured Purcell and his wife that the right medical care and in vitro fertilization could make their dream of becoming parents a reality.

“Payton joined our family in the spring of 2023,” Purcell reports. “For so long, I believed my spinal cord injury had taken everything I cared about, but now I am grateful every day. I work to help other people with spinal cord injuries find the same joy and hope. We provide them with access to specialists, funding to pay for innovative treatments, and the desire to move forward with a focus on the future.”

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