Every website needs to create a site structure but most of them do not understand the importance of website structure plays in the SEO of the website hence they do not really plan the site structure the right way.
A good structure provides users with great site experience as it provides them the clarity of what your website has to offer. A good structure also makes it easy for the crawlers to crawl the site whereas if a site is not structured well, there are chances that the bots may not be able to crawl a few pages. Hence, we can safely say that a good site structure means improved SEO. You can test this by doing an A/B testing. Start with analyzing your current site with a web analytics tool to figure out the audience behavior and do the same after improving your site structure. You will notice that there is a considerable amount of improvement in customer engagement on your site.
We have shared a few tips that will help you improve your site’s navigational structure for good website SEO.
- Plan the Website Hierarchy Before You Develop the Site:
Before you design your website, the hierarchy of the navigation needs to be clear. Take a pen and a paper and write it down. Hierarchy is the way categories and subcategories of your site will be listed.
Here are a few things to keep in mind while listing the website structure;
Create a Logical Hierarchy:
Your hierarchy should consist of main categories and if needed sub-categories. The sub-categories should be related to the main categories and all the main categories should be unique from one another.
Limit the Number of Categories:
Do not have more than 7 to 8 main categories on your site. Too many categories will look clumsy on the site and will over-complicate the website structure.
Create Balanced Number of Sub-Categories Within Each Category:
Balance all the sub-categories under the category such that it looks evenly distributed. If you have listed 3-4 sub-categories under one category and 10-12 under another then the site will not look optimized.
- Generate a URL structure that Follows the Site’s Hierarchy Structure.
The next step to remember is the site URL structure. The URL should look like the site hierarchy.
The URL structure would look like this:
Make sure your permalink has real words and not post numbers or any other URL structure.
- Create Site Navigation in HTML or CSS.
- Do Not Create Deep Navigation Structure:
Do not make the hierarchy of the site such that there are sub-categories inside sub-categories. It makes the overall structure complex and your users may not find your site friendly. Most of them will not be able to find what they are looking for. Limit the structure maximum up to three layers as this is what ideally users prefer, and this will improve the way they interact with your site.
- List Your Main Categories on Header:
On the top of the site, on the header, list all your categories. The main categories would be listed on the header and subcategories within it. Make sure the categories are limited to one line of the header and do not go to the next or else the site would look clumsy. If you are using a parallax design then when you scroll the site, freeze the navigation menu to be displayed on the top of the screen throughout the scrolling.
Drop menus with images may look visually appealing but will take extra time to load due to the addition of extra elements. A good SEO practice is to stick to text links.
Use the same link orders on your overall site like such as the footer as changing the link order will confuse your users.
- Build a Comprehensive Internal Linking:
Internal linking is a good SEO practice, but you need not overthink about it. The overall idea is to add a few links to each post which would connect to other posts, the main categories and subcategories to make your website look well-knitted. Just for the sake of adding a link, do not add random links. The link added on a page should be relevant to the content on the page so that the users find it going in a flow.
Optimization of a website requires you to think about multiple elements one of the most important out of it is site structure and sadly the most overlooked as well. Focus on improving your site structure and you will find a relative improvement in your audience following.
6 Reasons to Try Cannabis Edibles
Are you looking for a reason to try cannabis edibles? If you’re wondering if there are benefits to edibles that you can’t get with other forms of cannabis, the answer is yes. Here are some of the best reasons to try cannabis edibles.
- Some edibles are boosted
When you smoke cannabis flower, you’re only getting cannabis. That’s not a bad thing, but there are brands that sell edibles that have been boosted with other ingredients. For instance, you’ve probably seen capsules with added herbs to help you sleep – the same is true for edibles.
One of the newer enhanced cannabis edibles are the Bits adaptogen-boosted edibles. These new cannabis edibles contain just 5mg of THC per Bit so you don’t overdo anything. Each flavor is packed with a unique blend of adaptogens like ashwagandha, reishi, elderflower, lemon balm, ginseng, guarana, and rose hip.
Why adaptogens? Adaptogens have been proven to have a positive impact on the central nervous system by decreasing sensitivity to stressors. In other words, adaptogens reduce stress and anxiety and contribute to an overall sense of wellbeing. When you consume cannabis edibles boosted by adaptogens, you’re going to feel more relaxed.
- Edibles provide precise and consistent dosing
One of the best reasons to try edibles is for precise and consistent dosing. When edibles are made, the cannabis is thoroughly and evenly mixed in, so each serving has the intended dosage when the final product is made. In addition, premium cannabis brands like Verano lab test each batch to ensure quality and consistency with all of their products, including cannabis edibles.
When you smoke flower, you won’t always get the same amount of THC. It’s nearly impossible to know how much THC or CBD you’re getting from smoking flower. Even when you smoke the same strain in the same amount, the THC and other cannabinoids are distributed unevenly throughout each bud.
If precise and consistent dosing is important to you, then edibles are going to be your favorite cannabis delivery method.
- Edibles are tasty
Edibles taste good, so why not try them? It’s just like eating a snack or a treat, but with a purpose. If you’ve avoided trying cannabis tinctures or oil because you don’t like the flavor, that’s understandable. Edibles are different because the taste of cannabis itself can be easily masked.
Brands go out of their way to come up with recipes that taste good because they know some people don’t like the strong flavor of cannabis. Edibles like brownies, cookies, and chocolate bars usually just taste like any other cookie, brownie, or chocolate bar. Premium cannabis brands will also use quality ingredients to produce the best cannabis-infused gummies, hard candies, and baked goods.
- Edibles are easy to carry
If you want to carry your cannabis around discreetly, that’s easiest with edibles. They usually come in smaller packages that you can fit into a pocket or bag, and edibles are easy to eat without anyone suspecting you’re consuming cannabis.
When carrying edibles, be smart about where you bring them. Make sure you know where you can and can’t have them. If you’re headed to the airport of a government building, for example, you’ll want to leave your edibles at home.
- The effects of edibles last for a long time
Smoking flower is great when you need relief quickly, but when you want the effects to last a long time, edibles are your best option. When you ingest cannabis, it takes longer for the effects to kick in, but those effects will last for a much longer time. You also don’t need to consume as much cannabis to get these long-lasting effects.
Everyone is different, and the timing depends on a multitude of factors like our metabolism and whether you’ve eaten or have an empty stomach. However, in general, it takes between 30 minutes and 4 hours to start feeling the effects of edibles. From there, the effects can last a few hours or even up to twelve hours. This is why many people take edibles before going to bed – getting that full impact while they sleep makes them wake up feeling incredibly rested.
- Edibles are a great alternative to smoking
Although smoking cannabis is probably the most popular consumption method, it’s not for everyone. Edibles won’t expose you to the potentially harmful effects of smoking. If you’ve been avoiding trying cannabis because you thought you had to smoke it, edibles are the perfect opportunity for you to try cannabis.
Already familiar with edibles? Try something new
If you’ve been consuming cannabis edibles for a while, maybe it’s time to try something new. If you’ve always been into baked goods, branch out and try some beverages, chocolate bars, or even an adaptogen-boosted cannabis gummy for example. There are plenty of edibles to choose from so you can be sure you’ll find something new that you can enjoy.
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